| Titulo | Half Fans |
| Agência | Leo Burnett Colombia |
| Campanha | Half Fans |
| Anunciante | AB Inbev |
| Marca | Aguila |
| Posted | Dezembro 2020 |
| Sector Empresarial | Cervejas, sidras |
| História | In Colombia as in most parts of the world, fans does not support female football leagues as they do with the male teams, even when they played for the same team. Thats why we, as the official sponsor of whole football in Colombia, remove half of the current league champion badge in an official league match, and when fans were talking, the female team came up to play their match with the other half, creating a complete movement to support them equally. |
| Tipo de Mídia | Case Study |
| Chief Executive Officer (CEO) | Olga Lucía Villegas |
| Chief Creative Officer | Mauricio Sarmiento |
| Director criativo | Andrés Restrepo "Lama |
| Director criativo | Juan Romero "Tiko |
| Director de arte | Lina Herrera |
| Director de arte | Andrés Matiz |
| Redator | Álvaro Gamboa |
| Director de contas | Andrés Llano |
| Executivo de contas | Alejandra Gomez |
| Produtor da agência | Ricardo Ayala |
More Work
SEE ALLBilly The Watcher
- MARCA:
- Pony Malta
- AGÊNCIA:
- Leo Burnett Colombia
QR Code red cross
- MARCA:
- Red Cross Colombia
- AGÊNCIA:
- Leo Burnett Colombia
The Mercedes-Benz Online Showroom
- MARCA:
- Mercedes-Benz
- AGÊNCIA:
- Leo Burnett Colombia
3362 falabella.com
- MARCA:
- Falabella.com
- AGÊNCIA:
- Leo Burnett Colombia
Coffee Stamp (Case Film)
- MARCA:
- Nescafé
- AGÊNCIA:
- Publicis Colombia
Siembra
- MARCA:
- Club Colombia Beer
- AGÊNCIA:
- Leo Burnett Colombia
Lights for Lives
- MARCA:
- Club Colombia
- AGÊNCIA:
- Leo Burnett Worldwide - HQ
Concepcion
- MARCA:
- Davivienda
- AGÊNCIA:
- Leo Burnett Colombia
The Safety Touch
- MARCA:
- Liga Contra El Cancer
- AGÊNCIA:
- Leo Burnett Colombia