Ranked #7: Undoing the taboo of periods is the first step to emancipate women in India. A fair education and contagious campaign is all we need.
Titulo | The Missing Chapter (Film) |
Brief | We designed a chapter that explains simple biology behind periods. To make the chapter unmissable even in media dark rural areas, we used India’s oldest broadcasting medium – THE WALL ART, for the first time to spread period education.To make sure the chapter was understood easily, we collaborated with local artists from 28 states to create custom hand painted wall art, native to each state’s art style and language.Every wall art was unique and included 3 critical steps – what are periods, how to use a sanitary pad and the importance of school during periods. The missing chapter was put up on school walls and on the way to school, where nobody can miss it.TA: Young girls (aged 12+ years) in media dark rural areas, on the verge of entering puberty and at risk to exit school due lack of period education. |
Agência | Leo Burnett India |
Campanha | The Missing Chapter |
Anunciante | Procter & Gamble |
Marca | Whisper |
Quer ver todos os créditos? this content is for subscribers onlySubscrever and get unlimited access. Be inspired by the best creative work from around the world.
Subscrever
Já é assinante ? Log On
| |
Posted | Novembro 2022 |
Sector Empresarial | Somente assinantes |
História | Somente assinantes |
Tipo de Mídia | Case Study |
CEO and Chief Creative Officer | Ra.....ak ..s Somente assinantes |
CEO and Chief Strategy Officer | D....aj S...a Somente assinantes |
National Creative Director | S...in K...le Somente assinantes |
Director executivo criativo | S...l Ch....rh Somente assinantes |
Executive Vice President | N...t K...r Somente assinantes |
Associate Executive Creative Director | G...av K...r Somente assinantes |
Director criativo | In.....et K...m Somente assinantes |
Redator | K....en Va....ia Somente assinantes |
Sr. Art Director | R...ja G...ge Somente assinantes |
Brand Services Partner | A...ea D...za Somente assinantes |
Brand Services Associate | P...i Ba....al Somente assinantes |
Associate Vice President | N..r S...a Somente assinantes |
Brand Strategy Director | A...li K...th Somente assinantes |
Head of Films department | J....sh M..u Somente assinantes |
Produtor executivo | A..l So....ne Somente assinantes |
Realizador | Ak....ha S..a Somente assinantes |
Produtora | O....ad F...s Somente assinantes |
Ranked #9:To overthrow the stereotypes of indigenous women, the campaign totally changed the narrative by telling the very first story of Pocahontas: Missing Matoaka.
Titulo | Missing Matoaka |
Agência | BBDO Canada |
Campanha | Missing Matoaka |
Anunciante | Muskrat Magazine |
Marca | Muskrat Magazine |
Quer ver todos os créditos? this content is for subscribers onlySubscrever and get unlimited access. Be inspired by the best creative work from around the world.
Subscrever
Já é assinante ? Log On
| |
Data da primeira Transmissão/Publicação | Somente assinantes |
Sector Empresarial | Somente assinantes |
Tipo de Mídia | Case Study |
Comprimento | |
Music / Sound Design | TA2 |
Produtora | F...e Somente assinantes |
Chief Creative Officer | ..x G....do Somente assinantes |
SVP, Executive Creative Director | D...k B...s Somente assinantes |
SVP, Integrated Production | Be....ce B...gh Somente assinantes |
SVP, Business Director/Brand Reputation | R....ca F...an Somente assinantes |
Senior Project Manager | Fe....da Ro.....es Somente assinantes |
Director de arte | O..a N....va Somente assinantes |
Redator | H...ey I....nd Somente assinantes |
VP, Digital Production | J...n D..k Somente assinantes |
Executive Story Editor | F...o Mo.....ri Somente assinantes |
Screenwriter | L...en D....ry Somente assinantes |
Screenwriter | C....le Be....in Somente assinantes |
Director and Composer | S...e G....en Somente assinantes |
Audio Director | O...er W....am Somente assinantes |
Voice Talent | Q...n R...ey Somente assinantes |
Voice Talent | Jo....ne C....re Somente assinantes |
Ranked #11: The incidence of domestic violence has surged by 718%, while reports have plummeted to 2% in South Korea. The campaign launched a voiceless call to help counter this pervasive silence.
Titulo | Knock Knock (Film) |
Agência | Cheil Worldwide |
Campanha | Knock Knock |
Anunciante | Korean National Police Agency |
Marca | Korean National Police Agency |
Quer ver todos os créditos? this content is for subscribers onlySubscrever and get unlimited access. Be inspired by the best creative work from around the world.
Subscrever
Já é assinante ? Log On
| |
Posted | Março 2023 |
Sector Empresarial | Somente assinantes |
História | Somente assinantes |
Filosofia | Somente assinantes |
Tipo de Mídia | Case Study |
Comprimento | |
Director criativo | Se.....il H...g Somente assinantes |
Redator | Se....ee K..g Somente assinantes |
Creative Strategy | J...yo ..m Somente assinantes |
Director de arte | T...ul .o Somente assinantes |
Director de arte | Su....ck ..m Somente assinantes |
Global Copywriter | H...un J..n Somente assinantes |
Designer | W...o ..o Somente assinantes |
Designer | J....un ..m Somente assinantes |
Designer | S....in ..e Somente assinantes |
Empresa de design | B...ce Cr....ve Somente assinantes |
Produtora | Ju.....ng Pr.....ion Somente assinantes |
Produtor executivo | Ky.....yun ..m Somente assinantes |
Designer de produção | Se.....un .o Somente assinantes |
Produtor | Mi.....ng C..i Somente assinantes |
Compositor | J...n .u Somente assinantes |
Sound / Music | .n ..e T...k Somente assinantes |
Sound Designer | D...d K..n Somente assinantes |
Produtora | W....ng h...t Somente assinantes |
Realizador | Hy.....ok S..g Somente assinantes |
Editor | J....ae ..n Somente assinantes |
Flame Artist | J...ee ..e Somente assinantes |
Colorist | W...oo C..i Somente assinantes |
Pós produção | So.....ang Somente assinantes |
Pós produção | A..a Somente assinantes |
Cinematografia | J....ng Y..n Somente assinantes |
Fotógrafo | Ch.....un P..k Somente assinantes |
Ranked #19: To liberate Peruvian women from patriarchal policies and help them achieve financial independence, Mibanco introduced an Emancipation Loan
Titulo | The Emancipation Loan |
Agência | Circus Grey |
Campanha | The Emancipation Loan |
Anunciante | Mibanco |
Marca | Mibanco |
Quer ver todos os créditos? this content is for subscribers onlySubscrever and get unlimited access. Be inspired by the best creative work from around the world.
Subscrever
Já é assinante ? Log On
| |
Data da primeira Transmissão/Publicação | Somente assinantes |
Sector Empresarial | Somente assinantes |
História | Somente assinantes |
Filosofia | Somente assinantes |
Tipo de Mídia | Case Study |
Comprimento | |
Worldwide Chief Creative Officer | J...er Ca.....ano Somente assinantes |
President & Chief Creative Officer | D...o Me.....cky Somente assinantes |
Chief Executive Officer (CEO) | Z...a M....za Somente assinantes |
Chief Creative Officer | C....ie T...os Somente assinantes |
President & Chief Creative Officer | J..é L..s R...ra . P....ola Somente assinantes |
Director executivo criativo | P...o O....ri Somente assinantes |
Redator | J..e R...na Somente assinantes |
Director de arte | D...el M...o M...oz Somente assinantes |
Director de arte | Fr.....co A...s Somente assinantes |
Account Director Planning | K...m A..n Somente assinantes |
Supervisor de conta | V...a A...ta Ca.....ias Somente assinantes |
Global Head of Advertising | M..u So.....ski Somente assinantes |
Produtora | Ku....ks Somente assinantes |
Editorial & Finishing for Case Study Video | M....an R....ic Somente assinantes |
Produtor executivo | J....ta Ko....ka Somente assinantes |
Produtora | C...ca F...s Somente assinantes |
Director of Film Production | Mi....le C...is Somente assinantes |
Som | A...to Somente assinantes |
Ranked #33: By connecting an object to an action, Dot Go aims to genuinely improve the life of blind users.
Titulo | Dot Go “object interaction” app |
Brief | For blind and visually impaired people, it’s challenging to enter unfamiliar environments. Objection detection apps can identify objects but fail when it comes to interacting with these objects in a meaningful way.Dot Go is the first object interaction app, which means that it not only detects objects in the environment but also connects them to actions. These actions could be internal actions like sounds and vibration, or external actions in apps, websites, and smart home devices.For example: A bus stop sign could trigger open the public transportation app to buy the right ticket.Anyone can customize these connections and share them with the community. Dot Go serves as an inclusive accessibility toolkit. In 2021, Dot Go received funding from Inter-American Development Bank with WheelTheWorld. The app is available for free download from the App Store and is currently being used by thousands of users, businesses, brands, and organizations. |
Agência | Serviceplan Group |
Campanha | Dot Go |
Anunciante | Dot Incorporation |
Marca | Dot Go |
Quer ver todos os créditos? this content is for subscribers onlySubscrever and get unlimited access. Be inspired by the best creative work from around the world.
Subscrever
Já é assinante ? Log On
| |
Data da primeira Transmissão/Publicação | Somente assinantes |
Sector Empresarial | Somente assinantes |
História | Somente assinantes |
Filosofia | Somente assinantes |
Tipo de Mídia | Case Study |
Comprimento | |
Agency | Se......lan In.....ion Somente assinantes |
Agency | ..C S...l Somente assinantes |
Development | Hype........tive Somente assinantes |
Produção | A...rt C..n Somente assinantes |
Produtora | P...us ... ..d Somente assinantes |
Influencer | Dam......ian Somente assinantes |
Ranked #38: Unexpectedly, being a mother somehow becomes a burden rather than a joy. We can’t enslave the mother in the name of love.
Titulo | Motherhood Sentence - Yellow |
Agência | X3M Ideas |
Campanha | Motherhood Sentence |
Anunciante | Love, Peace & Mental Health Foundation |
Marca | Love, Peace & Mental Health Foundation |
Quer ver todos os créditos? this content is for subscribers onlySubscrever and get unlimited access. Be inspired by the best creative work from around the world.
Subscrever
Já é assinante ? Log On
| |
Data da primeira Transmissão/Publicação | Somente assinantes |
Sector Empresarial | Somente assinantes |
Legenda | Somente assinantes |
História | Somente assinantes |
Tipo de Mídia | Imprensa e publicações |
Chief Creative Officer | S...e B....ko Somente assinantes |
Executive Creative Director | M..e M...er Somente assinantes |
Creative Director | A....ny W...e Somente assinantes |
Deputy Creative Director | K....hi U...a Somente assinantes |
Head of Design | A....ye O....le Somente assinantes |
Art Director | S...el Ol.....emi Somente assinantes |
Art Director | Ak....mi Ak....nu Somente assinantes |
Art Director | J..l Jef.......bule Somente assinantes |
Copywriter | K....hi U...a Somente assinantes |
Copywriter | Pr....us Ak.....be Somente assinantes |
Photographer | A...lu Sh....la Somente assinantes |
Brand Manager | Y...te O....be Somente assinantes |
Brand Manager | V...an O....ah Somente assinantes |
Director of Brand Management | Te....pe A...i Somente assinantes |
Deputy Creative Director | Ol....ni Wi....ms Somente assinantes |