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Best ads of the week
The best ads and advertising campaigns of the week worldwide.

Best marketing campaigns of the week

1

Havas - Just Like Me

Just Like Me ...

TituloJust Like Me
Agência
Campanha Just Like Me
Anunciante Havas
Marca Havas
PostedJunho 2022
Sector Empresarial Agências de publicidade
Tipo de Mídia Viral
Comprimento
2

Create Not Hate - Racist Dog 5

Si les chiens étaient racistes ...

TituloRacist Dog 5
Agência
Campanha Racism is Ridiculous
Anunciante Create Not Hate
Marca Create Not Hate
PostedJunho 2022
Sector Empresarial Direitos humanos
Tipo de Mídia Imprensa e publicações
Agency
Agência de Mídia
Contribuição da agência
PR Agency
Creative Agency
Agency
Contribuição da agência
Youth outreach Merton Council
Mentor
Equipa criativa
Director criativo
Equipa criativa
Creative Lead
Mentor
Equipa criativa
Equipa criativa
Pós produção
Creative Lead
Mentor
Mentor
Equipa criativa
Equipa criativa
Equipa criativa
Media Placement
Conceito
Conceito
Pós produção
Project Manager
Project Manager
Youth Outreach
Youth Outreach
Mentor
Mentor
Mentor
Mentor
Mentor
Media Placement
Media Placement
Idea Creation
Idea Creation
Produtora
Produtora
Pós produção
3

The Network to Prevent and Tackle Violence against Women (VIF) - #UnExaminable

La violence envers les femmes ...

Titulo#UnExaminable
Agência
Campanha #UnExaminable
Anunciante The Network to Prevent and Tackle Violence against Women (VIF)
Marca The Network to Prevent and Tackle Violence against Women (VIF)
Data da primeira Transmissão/Publicação
Sector Empresarial Instituições, organizações não governamentais
Tipo de Mídia Televisão
Comprimento
Director criativo
Redator
Director de arte
Managing Diretor
Managing Partner
Produtora
Director de fotografia
Produtor
Produtor de linha
Post Production Coordinator
Editor
Actor/celebridade
4

Home - The Home Hotel
Uncle Grey

The Home Hotel

TituloThe Home Hotel
Agência
Campanha The Home Hotel
Anunciante home a/s
Marca Home
Data da primeira Transmissão/Publicação
Sector Empresarial Sector imobiliário
Filosofia Copenhagen-based advertising agency Uncle Grey has created a campaign for Danish real estate business Home which upends the property market by turning homes for sale into temporary hotels where prospective buyers can stay the night. Home has 180 estate agency offices across Denmark and is looking to boost its reputation as the most innovative and customer-centric business in the industry. Working with Uncle Grey, Home decided to shake up the way property viewing works. Most people buy a home on the basis of one or two 10 or 20 minute viewings. But research shows that 82% of buyers have at least one significant regret about their home purchase and many are rushed into buying. Home extended the open house into a try-before-you-buy overnight experience, offering prospective buyers an opportunity to move in before they move in. Home Hotel, a nationwide hotel service was launched, with each of Home’s 180 offices serving as the front desk connecting buyers and sellers. The service was promoted through targeted social posts as well as public relations, Out Of Home advertising and in-store promotion. Uncle Grey, which is part of Grey Group, helped create hotel kits, suitcases filled with hotel items such as slippers, robes, sleeping masks, bed linen and bathroom products. These were placed in the homes for sale to convert them into a hotel experience. Home’s concierge service arranges bookings and provides visitors with a light-hearted atmosphere, using humour to nudge them to use their visit to find out if they want to move in.
Tipo de Mídia Case Study
Comprimento
Worldwide Chief Creative Officer
Creative Chairman & Chief Strategy Officer
Director criativo
Director criativo
Chief Operating Officer (COO)
Director de arte
Director de arte
Head of Production Retail
Account Manager
Chefe de produção
Editor & Colorist
Designer gráfico
Designer
Creative
Estrategista
Director de arte
5

Renault - Papa Nicol, the story lives on

Papa Nicol ...

TituloPapa Nicol, the story lives on
Agência
Campanha Papa Nicole
Anunciante Renault
Marca Renault
PostedJunho 2022
Sector Empresarial Automotor
História Over 30 years after the iconic campaign first aired, Publicis•Poke has reinvented the Renault ‘Papa, Nicole’ campaign with real-life stories exploring the issues faced by modern day fathers and daughters for Father’s Day. In a unique twist, this new ad features three Nicoles named after Renault’s famous protagonist.
Tipo de Mídia Viral
Comprimento
EDITOR'S PICK en partenariat avec PITCHVILLE
+1

Women in Games - #Genderswap (anglais)

Les jeux virtuels ...

Titulo#Genderswap
Titulo (língua original)#Genderswap (anglais)
Agência
Campanha Gender Swap
Anunciante Women in Games
Marca Women in Games

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