Vanessa Zanchi
Business Architect at People Ideas & Culture
New York, Estados Unidos
TituloConrad Connections - Trailer
Agência
Campanha Conrad Connections
Anunciante Conrad Hotels
Marca Hilton Worldwide - Conrad Hotels & Resorts
Data da primeira Transmissão/Publicação
Sector Empresarial Hotéis e resorts
História How do you engage global travelers in contrinuous conversation? You build the 1st local opinion leader generated program in luxury hospitality.
Filosofia Twenty opinion leaders unlocking the secrets behind 8 Conrad cities across the globe, through content and digital / mobile media.
Resultado 1M+ views on YouTube alone, 110M+ impressions in 2013, +45% FB fans YoY in 2013, 64% YoY Twitter followers and thousands of conversions to .com 
Tipo de Mídia Viral
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