CEO Cécile Lejeune explains how this new yet historic agency transformed “communication” into “connection”. ler mais
What’s in a name? We ask Nathaël Duboc, Managing Director, and Sébastien Zanini, Creative Director/Managing Director, of the freshly-minted DentsuMB. ler mais
With so much attention, rightfully, on societies’ issues, the ‘lift’ is even harder for brands, and we want to acknowledge that and make a fair... ler mais
The inspiration to aggressively grow our network comes from our desire to give more people an opportunity to experience the same great taste and... ler mais
The success that Havas and Reckitt share is thanks to their willingness to listen and to make a positive impact through true representation. ler mais
Anomaly Berlin creative director Sebastian Lyman talks about the luxury luggage brand's new campaign, which features Patti Smith reading her own... ler mais
No matter how much or how little you’ve focused on the climate crisis, there’s opportunity to be involved. ler mais
SunChips is airing its first national campaign in four years that spotlights one-of-a-kind artists from across the country. ler mais
An agency called Romance has become one of the most respected in France. ECD Alexandre Hervé explains how the agency uses emotion to unite consumers. ler mais