Daniela González de la Vega
VP, Social Media Strategy at Media Monks
Mexico City , México
TituloSpotify: El Mariacheño
Agência
Campanha Spotify Campaign
Anunciante Spotify
Marca Spotify
Data da primeira Transmissão/Publicação 2020 / 1
Sector Empresarial Serviços de diversão e lazer online
História In partnership with Spotify and Christian Nodal, we launched an original playlist experience with “the history of the Mariacheño.” The playlist recreates a story with a spaghetti western feel, and listeners can hear the tale of love and heartbreak in audio tracks in between songs—voiced by Christian.
Tipo de Mídia Interatividade
Comprimento
Director of social media

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