Barb is an award-winning Executive Creative Director with more than 20 years of diverse international experience leading and developing creative platforms, products and services.
A true hybrid creative, she has a proven track record bringing strategic and conceptual leadership across brand, digital and CRM. Barb's world-class marketing skills continually develop effective ideas that have won multiple awards across a variety of multinational brands such as Volkswagen, Scotiabank, Esso, McDonald's, Samsung and Unicef.
Barb's work across an evolving list of disciplines has been recognized as both award recipient and/or judge at international and local awards competitions such as the CLIOS, The New York Festivals, Effies and the Canadian Marketing Awards.
An accredited member of the Association for Registered Graphic Designers, Barb is committed to ensuring delivery of the highest professional and ethical standards when serving clients and leading employees.
Barb considers her biggest life accomplishments to be the raising of two children and summiting Mount Kilimanjaro in 2015. A true conservationist at heart, Barb spends much of her time outside of agency life traveling to - and even making a home in - all corners of the globe, particularly in pursuit of volunteerism both above and beneath the surface of our oceans. ...