Titulo | Never Out A Place 1 |
Agência | B-Reel |
Campanha | Never Out A Place |
Anunciante | Ramsbury Single Estate Spirits |
Marca | Ramsbury |
Data da primeira Transmissão/Publicação | 2023 / 9 |
Sector Empresarial | Bebidas alcoólicas |
História | Another part of the campaign is a range of beautifully shot still images of both the Ramsbury signature Gin and Vodka, carefully placed in locations both expected and unexpected to pay off the campaign tagline. B-Reel also helped refresh Ramsburys visual ID for the launch of this campaign, which can be seen across the assets on OOH and SoMe, as yet another way of making the brand stand out in the premium segment. |
Problema | The Ramsbury Single Estate distillery was born in 2015 on the English countryside, but since its beginnings they’ve always looked to go their own way. While many other distilleries linger on hyper local provenance, heritage or overused “field to bottle” language, Ramsbury and B-Reel chose a more unexpected, entertaining and bold approach with the campaign “Never out of place”. As the lead agency, B-Reel aimed to connect with a younger audience globally with a creative concept that stands out and breaks conventions for a premium spirit brand. This demographic values individualism and exploration which is a perfect match with the Ramsbury perspective that as long as you’re you, you’re home. |
Tipo de Mídia | Imprensa e publicações |
Comprimento | |
Chief Creative Officer | Zack McDonald |
Director criativo | Afshin Moeini |
Director criativo | Christian Poppius |
Design Director | Gustav Stockman |
Designer | Sofi Faxling |
Brand Director | Caroline Deas-Ehrnvall |
Realizador | Daniel Eskils |
Director de fotografia | Mattias Rudh |
Produtor executivo | Daniel Eskils |
Gaffer | Mike Wahlberg |
Key Grip | Carl Holmboe |
Editor | Fredrik Åkerström |
Motion Design | Andreas Godwin |
Equipa criativa | Gustav Gabrils |
Equipa criativa | Claes Holm |
Produtor | Mei Li Heman |
Estrategista | Thomas Eon |
Estrategista | Line Jess |
Produtora | Tarot pictures |
Produtor | Dimona Fessahaye |
Focus Puller | Mauricio Waldo |
Grade | Sander van wijk |
Música | Hank Berggren |