Titulo | #Trumpingforlove |
Agência | walker Zurich |
Campanha | #TrumpingForLove |
Anunciante | Kein & Aber |
Marca | Kein & Aber |
Data da primeira Transmissão/Publicação | 2017 / 6 |
Sector Empresarial | Jornais, revistas e livros |
História | Walker Zurich has drawn upon the latest developments in Trump’s saga with the US senate in order to create a satiric print ad promoting Kein & Aber’s bestseller, The Decision Book: 50 Models for Strategic Thinking. The double-page ad, which ran in the conservative FAZ (Frankfurter Allgemeine Zeitung), aims to highlight the usefulness of the little black book as an aid to making good decisions and keeping a cool head in tough situations. |
Tipo de Mídia | Imprensa e publicações |
Founder | Peter Haag |
Director criativo | Pius Walker |