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1
German Youth Association of People with Hearing Loss - Signs
L'assistant vocal qui traduit le langage des signes à l'oral.
| Titulo | Signs |
| Agência | MRM McCann Frankfurt |
| Campanha | Signs |
| Anunciante | German Youth Association of People with Hearing Loss |
| Marca | German Youth Association of People with Hearing Loss |
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| Data da primeira Transmissão/Publicação | Somente assinantes |
| Sector Empresarial | Somente assinantes |
| História | Somente assinantes |
| Tipo de Mídia | Applications |
| Comprimento | |
| Produtora | d....ut f...s Somente assinantes |
| Pós produção | ..s W..k Somente assinantes |
| Music and Sound Company | S...io F..k G..H .o .G Somente assinantes |
| Chief Creative Officer | Se.....an Ha....ck Somente assinantes |
| Director executivo criativo | M...in B...a Somente assinantes |
| Director executivo criativo | D...an Dr.....ki Somente assinantes |
| Vice President (VP) | D....ik He....ch Somente assinantes |
| Director Creative Technology | M..k Ho.....ng Somente assinantes |
| Senior Copywriter | C...s En....tt Somente assinantes |
| Group Creative Director UX | ..n P...z Somente assinantes |
| IT Project Manager | Se.....an K...n Somente assinantes |
| Senior Art Director | J...d S...em Somente assinantes |
| Senior Motion Designer | M....el K....er Somente assinantes |
| PR & Communications Director | J...me C...et Somente assinantes |
| Director de arte | N..o K....er Somente assinantes |
| Trainee | S...a Pa....vo Somente assinantes |
| Director de arte | I...i S...ra Somente assinantes |
| Chefe de produção | K...s F....er Somente assinantes |
| Chairwoman | Mi....le M....ng Somente assinantes |
| Clerk | L...s G...he Somente assinantes |
2
IKEA platform for free ready-made interior design - IKEA APARTMENTEKA
Une bibliothèque d'appartement redécorés à l'aide d'IKEA afin de vous donner des idées pour le vôtre.
| Titulo | IKEA APARTMENTEKA |
| Brief | Public housing wasn't designed with individuals in mind, but every family has different needs. That's why Ikea created the Apartmenteka, an online library of free interior designs for people living in public housing in Russia. Thanks to a database of more than 300 typical public housing styles, they can search for interior design solutions by type of house, address or number of rooms. Then they can purchase individual items or an entire interior, depending on their budget. |
| Agência | Instinct |
| Campanha | IKEA APARTMENTEKA |
| Anunciante | IKEA |
| Marca | IKEA platform for free ready-made interior design |
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| Posted | Novembro 2019 |
| Sector Empresarial | Somente assinantes |
| História | Somente assinantes |
| Problema | Somente assinantes |
| Tipo de Mídia | Interatividade |
| Chief Creative Officer | R...n Fi....er Somente assinantes |
| Chief Creative Officer | Ya....av O...v Somente assinantes |
| Director criativo | N....ai F....ka Somente assinantes |
| Chefe de grupo criativo | E....iy G....an Somente assinantes |
| Chefe de grupo criativo | J...or Co.....ter Somente assinantes |
| Director de arte | Vi....ia Vy.....aya Somente assinantes |
| Director de arte | T...r Ab.....eev Somente assinantes |
| Senior Digital Art Director | M...m D...in Somente assinantes |
| Digital Art Director | Vi....ia Nu......ova Somente assinantes |
| Digital Design | I..a Ku....ov Somente assinantes |
| Client Services Director | M...na Ve.....ina Somente assinantes |
| Director de contas | N....ya A....va Somente assinantes |
| Director de contas | I...a G....va Somente assinantes |
| Account Manager | K...ia Mi.....ova Somente assinantes |
| Digital Producer | A..a Ch.....ina Somente assinantes |
| Digital Producer | Vl....ir L....ov Somente assinantes |
| Digital Producer | K...na Ma.....va Somente assinantes |
| Producer | T....na Dm.....va Somente assinantes |
3
Irish Dairy - The Music Behind the Recipes
La playlist pour cuisiner votre recette préférée, quelle que soit la recette.
| Titulo | The Music Behind the Recipes |
| Brief | How can a company cut through the intense oversaturation of online recipe content? Kerrygold created an experience that brings music into the kitchen and makes Kerrygold cheese and butter more than an ingredient. Their carefully curated Spotify playlists match music tempo with steps in Kerrygold recipes. When the recipe calls for fast chopping, an uptempo song queues up. Time for slow roasting? A mellow melody lingers in the air. And to drive interest and launch the program, Kerrygold threw a concert for their music-loving cows in Ireland ౼ yes, their cows. |
| Agência | Energy BBDO |
| Campanha | The Music Behind the Recipes |
| Anunciante | Kerrygold |
| Marca | Irish Dairy |
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| Posted | Novembro 2019 |
| Sector Empresarial | Somente assinantes |
| História | Somente assinantes |
| Problema | Somente assinantes |
| Tipo de Mídia | Interatividade |
| Chief Creative Officer, Energy BBDO | A...és O....ñez Somente assinantes |
| Executive Creative Director, Energy BBDO | S...n T...cy Somente assinantes |
| Creative Director, Energy BBDO | J..f C...a Somente assinantes |
| Copywriter, Energy BBDO | C....dy B...n Somente assinantes |
| Junior Copywriter, Energy BBDO | M...an V...s Somente assinantes |
| Junior Art Director, Energy BBDO | Mi....le L...zo Somente assinantes |
| Head of Integrated Production, Energy BBDO | J..n P...t Somente assinantes |
| Senior Integrated Producer, Energy BBDO | E...a Ro....on Somente assinantes |
| Associate Producer, Energy BBDO | S...h J...s Somente assinantes |
| Director of Music, Energy BBDO | D...el K....rs Somente assinantes |
| Music Producer, Energy BBDO | N..k M...r Somente assinantes |
| Senior User Experience Architect, Energy BBDO | C..i St.....icz Somente assinantes |
| Managing Director, Energy BBDO | J..f A...ns Somente assinantes |
| Client Service Director, Energy BBDO | A..a B...rs Somente assinantes |
| Account Supervisor, Energy BBDO | Ka.....ne V...ri Somente assinantes |
| Account Executive, Energy BBDO | B...t P...rs Somente assinantes |
| Planning Director, Energy BBDO | S....on S...ey Somente assinantes |
| Integration Strategist, Energy BBDO | B...id Sl....ry Somente assinantes |
| Director, Red Rage Films | L...an H...s Somente assinantes |
| Executive Producer, Red Rage Films | G..y M...e Somente assinantes |
| Producer, Red Rage Films | T...sa O....riel Somente assinantes |
| Editor, Flare | S..n Be.....er Somente assinantes |
| Editor, Flare | A...in A....es Somente assinantes |
| Producer, Flare | E...a Ro....on Somente assinantes |
| Producer, Flare | J...y Mc....ld Somente assinantes |
| Mixing Engineer, Flare | K..y Mi....an Somente assinantes |
| Director, PHD U.S. | D..g S..o Somente assinantes |
| Associate Director, PHD U.S. | Ra....le H..t Somente assinantes |
| Supervisor, PHD U.S. | ..m M...r Somente assinantes |
| Strategist, PHD U.S. | S...ad P...er Somente assinantes |
| Assistant Strategist, PHD U.S. | Mi....la A...tt Somente assinantes |
| Vocals/ Song | . D..w S..w Somente assinantes |
4
Bayer Allergy medicine - Wonderful Weather Alerts
Des pre-rolls dynamiques qui combinent géolocalisation et météo pour communiquer sur les allergènes et leur médication.
| Titulo | Wonderful Weather Alerts |
| Brief | In springtime, allergy sufferers hide inside from the beautiful blooming trees and flowers. But with Claritin, they don’t need to. The allergy medicine brand created the first ever weather alerts designed to drive people (especially allergy sufferers) to go outside. The alerts targeted the top 10 allergy cities with a live weather map, live weather graphic overlay, an emergency alert voiceover and videos of local parks. The alerts were triggered by ideal weather conditions ౼ including sunshine and temperatures over 68° F ౼ and sent to individuals huddled indoors on desktop computers. |
| Agência | Energy BBDO |
| Campanha | Wonderful Weather Alerts |
| Anunciante | Bayer |
| Marca | Bayer Allergy medicine |
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| Posted | Novembro 2019 |
| Sector Empresarial | Somente assinantes |
| História | Somente assinantes |
| Problema | Somente assinantes |
| Tipo de Mídia | Interatividade |
| Chief Creative Officer | A...és O....ñez Somente assinantes |
| Director executivo criativo | S...n T...cy Somente assinantes |
| Director criativo | Jo....an L...er Somente assinantes |
| Director criativo | J..f C...a Somente assinantes |
| Redator | A...ew C....io Somente assinantes |
| Lead Designer | H..g V..h Somente assinantes |
| Head of Integrated Production | J..n P...t Somente assinantes |
| Produtor executivo | J..f D....er Somente assinantes |
| Senior Integrated Producer | Da....le K...an Somente assinantes |
| Music Director | D...el K....rs Somente assinantes |
| Associate Music Producer | N..k M...r Somente assinantes |
| Director of Client Services | K...e C..w Somente assinantes |
| Senior Account Director | E..n W...h Somente assinantes |
| Director de contas | L...en R....ll Somente assinantes |
| Senior Account Executive | L....ay D...ey Somente assinantes |
| Project Manager | A..x Co....an Somente assinantes |
| Integrated Strategist | V....ie R..e Somente assinantes |
| Senior Strategist | E...y Ve....es Somente assinantes |
| Produtor executivo | M...h M...on Somente assinantes |
| Post-production Producer | J...y Mc....ld Somente assinantes |
| Editor | C...y C...er Somente assinantes |
| Sound Designer | S...h K...n Somente assinantes |
| Agência de Mídia | Me....om Somente assinantes |
5
Mars Petfood - Perfect Search
De l'achat de pub contextualisé au profit du client
| Titulo | Perfect Search |
| Brief | To let everyone to know about the Perfect Fit philosophy, the campaign targeted pet owners who were already living according to the brand's principles. This was done by buying rare keywords typed only by the most responsible pet owners, such as “cat balcony”, “dog fitness instructor” and another 83 keywords with a searching frequency of less than 300 a month. Overall, it cost just $68. Those who typed the chosen keywords were given the things they were looking for, free of charge, as a reward for perfect pet care. |
| Agência | BBDO Russia Group |
| Campanha | Perfect Search |
| Anunciante | Mars LLC |
| Marca | Mars Petfood |
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| Posted | Novembro 2019 |
| Sector Empresarial | Somente assinantes |
| História | Somente assinantes |
| Tipo de Mídia | Interatividade |
| Director executivo criativo | A...ey F....ov Somente assinantes |
| Chefe de grupo criativo | S...a Ts....na Somente assinantes |
| Redator | P..r M....uk Somente assinantes |
| Redator | A...n B....ov Somente assinantes |
| Digital Art Director | A...ey Kr....ov Somente assinantes |
| Managing Diretor | N....ia Ts.....va Somente assinantes |
| Client Services Director | An.....ia Du......aya Somente assinantes |
| Director de contas | An.....ia Ba.....nko Somente assinantes |
| Account Manager | L...a Sh.....iia Somente assinantes |
| Diretor de Planejamento Estratégico | P...na P...ek Somente assinantes |
| Digital Analyst | J..e Lu....na Somente assinantes |
| Digital Producer | Y...y M...n Somente assinantes |
| Planeador estratégico | A..a K...ko Somente assinantes |
| Planeador estratégico | V..a Zg.....ya Somente assinantes |
| Marketing Director | O..a Ko....va Somente assinantes |
| Brand Manager | E...a To....va Somente assinantes |
| Director de publicidade | An.....ia Bo....va Somente assinantes |
| Director de publicidade | An.....ia Ba.....ova Somente assinantes |
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Senior Interaction Designer - Truck & Emerging Tech (Onsite)
Crown Equipment Corporation
New Bremen, Estados Unidos
