Comment faire ouvrir les yeux sur les problèmes liés à l'analphabétisme #Coup2coeurJAO2019
Titulo | Ouvrir les yeux |
Agência | La Secte |
Campanha | Ouvrir les yeux |
Anunciante | Aide et Action |
Marca | Aide et Action |
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Posted | Outubro 2018 |
Sector Empresarial | Somente assinantes |
História | Somente assinantes |
Tipo de Mídia | Case Study |
Comprimento | |
Realizador | Jea......les L....ie Somente assinantes |
Contre les problèmes de retour à l'emploi que subissent les patients qui ont vaincu le cancer.
Titulo | Fighting Cancer |
Agência | FamousGrey |
Campanha | Fighting Cancer |
Anunciante | Cancer@Work |
Marca | Cancer@Work |
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Data da primeira Transmissão/Publicação | Somente assinantes |
Sector Empresarial | Somente assinantes |
Filosofia | Somente assinantes |
Tipo de Mídia | Interatividade |
Comprimento | |
Executive Creative Director | R...is Bo.....er Somente assinantes |
Director executivo criativo | R...in Re....in Somente assinantes |
Artistic Director | R...in Ar....ni Somente assinantes |
Redator | N....as R....rd Somente assinantes |
Commercial Director | La....ce C....er Somente assinantes |
Produtora | ..s Me......res Somente assinantes |
Producer | J...émy H....rn Somente assinantes |
Director | J...émy H....rn Somente assinantes |
Director de fotografia | Fra........vier Re....in Somente assinantes |
Steadycam Operator | P..ha M...n Somente assinantes |
Editing | J...émy H....rn Somente assinantes |
Sound Studio | M...ie Somente assinantes |
Producer Sound | G...es C...s Somente assinantes |
La route de ma vie, l'histoire de ma vie.
Titulo | La route de ma vie |
Agência | DDB Paris |
Campanha | La route de ma vie |
Anunciante | Délégation à la sécurité routière [ex Direction de la Sécurité et de la Circulation Routières (DSCR) |
Marca | Sécurité routière |
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Data da primeira Transmissão/Publicação | Somente assinantes |
Sector Empresarial | Somente assinantes |
Tipo de Mídia | Interatividade |
Comprimento | |
Director | P....ra Somente assinantes |
Director de fotografia | Z..k S...er Somente assinantes |
Production | S...b Somente assinantes |
Producer | N....as T..y Somente assinantes |
Director executivo criativo | Al.....er K....ev Somente assinantes |
Director criativo | A...is B....he Somente assinantes |
Director criativo | P...re Ma....at Somente assinantes |
Redator | S...a ..s S...os Somente assinantes |
Director de arte | J...en B...ry Somente assinantes |
Head of Tv Production | C....ne P...ch Somente assinantes |
TV Production | L...ie De.....es Somente assinantes |
Production Manager | Y....ck R..x Somente assinantes |
Post PRoduction | F..M Somente assinantes |
Sound Production | S....o5 Somente assinantes |
Une peur "noire".
Titulo | Aucune femme ne mérite de vivre dans la peur |
Agência | Madame Bovary |
Campanha | Aucune femme ne mérite de vivre dans la peur |
Anunciante | Une femme, un toit |
Marca | Association Une femme, un toit |
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Posted | Novembro 2018 |
Sector Empresarial | Somente assinantes |
Tipo de Mídia | Televisão e Cinema |
Comprimento | |
Director de arte | M...ot Ho....nn Somente assinantes |
Director de arte | Je.....ul Go.....es Somente assinantes |
Redator | J...en A...r Somente assinantes |
Produtor de som | E....ne .e Na....il Somente assinantes |
Director criativo | St....ane G....rd Somente assinantes |
Produção de som | E....ne .e Na....il Somente assinantes |
Un compagnon d'une vie.
Titulo | Dog's life |
Titulo (língua original) | Une vie de chien |
Agência | Altmann+Partners |
Campanha | Campagne été 2018 |
Anunciante | Fondation 30 Millions d'Amis |
Marca | Fondation 30 Millions d'Amis |
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Data da primeira Transmissão/Publicação | Somente assinantes |
Sector Empresarial | Somente assinantes |
Legenda | Somente assinantes |
Legenda (língua original) | Somente assinantes |
História | Somente assinantes |
Tipo de Mídia | Televisão |
Comprimento | |
Produtora | .A ..C P...s Somente assinantes |
Realizador | X...er Gi....li Somente assinantes |
Director executivo criativo | O....er A....nn Somente assinantes |
Redator | T....ry L...c Somente assinantes |
Director de arte | B�.....icte P...l Somente assinantes |
Som | ..E S...d Pr.....ion Somente assinantes |
Agency TV Producer | J....ca Pie......nni Somente assinantes |
Les conséquences du réchauffement climatique.
Titulo | Bordeaux 2050 |
Brief | To give people the real taste of global warming, we decided to launch a new wine: we created Bordeaux 2050. We partnered with researchers, scientists and wine experts, who used climate and weather data projection on the next 30 years to simulate the exact taste of a Bordeaux grown in 2050.The result was an inferior composition: 2 to 4 degrees heat waves diminished the aroma, drought gave a bitter and drier taste, devastating frost and hailstorms caused fruit wastage. The special vintage of 400 bottles was launched in the Museum of Wine in Paris at an event gathering key decision makers: journalists, scientists, sommeliers as well as influential members of the French political elite, including climate skeptics.Following the launch event of the limited vintage of Bordeaux 2050 and the uploading of Bordeaux2050.org and despite its poor taste it became the most Googled wine in the world. Consequently, the French Association of Journalists for the Environment received an increase of 27% mentions on social media, and 14% of funding from donations. UN Climate Change Executive Secretary, Patricia Espinosa, welcomed the initiative. Bordeaux 2050 shook French wine circles before spreading to the wider scientific community and then news worldwide. It generated over 500 million organic impressions across headlines among The Huffington Post, Le Figaro, L'Express, Franceinfo, Science and Future, triggering 100 000 social media mentions.For the first time in history, climate-skeptics were forced to taste the negative effect of climate change, which they previously ignored. |
Agência | McCann Paris |
Campanha | Bordeaux 2050 |
Anunciante | AJE |
Marca | AJE |
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Data da primeira Transmissão/Publicação | Somente assinantes |
Sector Empresarial | Somente assinantes |
Legenda | Somente assinantes |
História | Somente assinantes |
Filosofia | Somente assinantes |
Problema | Somente assinantes |
Resultado | Somente assinantes |
Tipo de Mídia | Case Study |
Comprimento | |
Global Executive Creative Director | A...an B...n Somente assinantes |
Director executivo criativo | Ri....do F....so Somente assinantes |
Director executivo criativo | J...en Ch.....ini Somente assinantes |
Director criativo | S�.....ien Bo....el Somente assinantes |
Senior Art Director | C...ar G...ía Somente assinantes |
Redator | J...o �....rez Somente assinantes |
Director de arte | M...o Fe.....ez Somente assinantes |
Director de arte | C...a Baz......son Somente assinantes |
Director de arte | A...en La......ère Somente assinantes |
Redator | C...re P...s Somente assinantes |
Creative Excellence Manager Europe | C...en Bi....an Somente assinantes |
Creative Excellence Manager Paris | E...�e Kh.....ni Somente assinantes |
Chief Executive Officer (CEO) | B...o T....nt Somente assinantes |
Global Business Lead | C...ric Va.....te Somente assinantes |
Deputy General Manager in charge of Strategy | E..k B...in Somente assinantes |
Planeador estratégico | P....re B�.....mieux Somente assinantes |
Head of TV | L...el Co.....ud Somente assinantes |
TV Producer / Art Buyer | Ma....eu To.....lle Somente assinantes |
Motion designer | Va....in A....on Somente assinantes |
PR Agency | W...r Sh.....ck . P...s Somente assinantes |
PR Executive Vice President | A...ud Po.....nne Somente assinantes |
PR Senior Vice President | E..i As....ne Somente assinantes |
PR Account Director | E...ie B....il Somente assinantes |
PR Senior Associate | C...ile P....rd Somente assinantes |
Global Executive Creative Director | Adrian Botan |
Executive Creative Director | Riccardo Fregoso |
Executive Creative Director | Julien Chiapolini |
Creative Director | Sebastien Boutebel |
Creative Director | Guy Lewis |
Senior Art Director | Cesar Garcia |
Senior Copywriter | Julio Alvarez |
Art Director | Mateo Fernandez |
Art Director | Clara Bazin-Vinson |
Art Director | Adrien Lavayssière |
Copywriter | Claire Pages |
Creative Excellence Manager Europe | Carmen Bistrian |
Creative Excellence Manager Paris | Esmee Khoujlani |
CEO | Bruno Tallent |
VP - Global Business Leader | Cedric Vanhoutte |
Deputy General Manager in charge of Strategy | Erik Bertin |
Strategic Planner | Palmyre Betremieux |
Head of TV | Lionel Courtiaud |
TV Producer | Matthieu Tombarelle |
Motion designer | Valentin Audubon |
Motion Disigner | Jimmy Charles |
Executive Vice President | Arnaud Pochebonne |
Senior Vice President | Eloi Asseline |
Account Director | Emilie Barrail |
Senior Associate | Cecile Pochard |
Account Director | Gilles Beaujean |
Director | Alexandre Tissot |
Producer | Aurélie Chevalier |
Producer | Romain Manson |
Sound Engineer | Ludovic Tartavel |
Entrant Company | McCANN PARIS |
Idea Creation | McCANN PARIS |
Production | LES IMPRODUCTIBLES |
Production | STUDIO GRANDE ARMEE |
PR | WEBER SHANDWICK |
Additional Company | M STORIES |