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Best Digital Innovation Ads
The best digital innovation advertisements and campaigns worldwide.

Most Innovative Ads of the Month : Nov 27, 2019

1

Committee Against Torture - Russian Yoga School
Zebra Hero

1 in 10 Russians has faced violence or torture from police or prison officers.

TituloRussian Yoga School
Agência
Campanha Russian Yoga School
Anunciante Committee Against Torture
Marca Committee Against Torture

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PostedNovembro 2019
Sector EmpresarialSomente assinantes
Tipo de Mídia Case Study
Comprimento
2

Clothing & textiles - Zeeman sneaker

It can be simple.

TituloZeeman sneaker
BriefWhy are some sneakers so expensive? To find out, Zeeman developed two designs.The first: the sleek Hybrid Z. Limited edition, exclusive packaging, marketing via social media and influencers. Available exclusively via an auction and in two pop-up stores in Amsterdam and Antwerp. The price: €200. The second: the Basic Z. Made the Zeeman way: a basic design, large production volume, no expensive packaging, for sale in Zeeman stores and the webshop. The price: €12.99. The website explains the difference. Contemporary clothing doesn't have to cost a fortune. Zeeman: it can be that simple.
Agência
Campanha Zeeman sneaker
Anunciante Zeeman
Marca Clothing & textiles

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PostedNovembro 2019
Sector EmpresarialSomente assinantes
HistóriaSomente assinantes
ProblemaSomente assinantes
Tipo de Mídia Case Study
Diretor de Estratégia M....el Ri.....wer Somente assinantes
Director de arte S...an Ke.....ar Somente assinantes
Redator W...er Kra......ger Somente assinantes
Designer Y..i ..n P...el Somente assinantes
Shoe design L..e G..l Somente assinantes
Project Manager L...a ..n ..r V...en Somente assinantes
Social Media Manager N...ke V....nt Somente assinantes
Online Production S...ia Te.....en Somente assinantes
Media Strategist F..i H....en Somente assinantes
Fotógrafo H..s Pi....se Somente assinantes
Animação S...io M...k Somente assinantes
PR Agency W..h l..e N..s Somente assinantes
PR Agency Ga....oo Somente assinantes
Web designer D..t Somente assinantes
Pop up store C...T Somente assinantes
3

American Friends of Georgia Shelter for the homeless - Dze_Georgian Project

The more second hand clothes look, the more expensive they are.

TituloDze_Georgian Project
BriefAt Dzegvi shelter for homeless, its inhabitants often wear "vintage" clothes that could be considered trendy today. So the agency created a fake fashion brand called the Dze_Georgian Project. The models were Dzegvi shelter inhabitants in their own outfits. Thanks to outdoor and social media visuals, people were soon trying to figure out who was behind the brand. The truth was revealed during the Mercedes Fashion Week, the most anticipated fashion event in Georgia. The trendiest fashion bloggers and celebrities started to discuss the importance of charity.
Agência
Campanha Dze_Georgian Project
Anunciante American Friends of Georgia
Marca American Friends of Georgia Shelter for the homeless

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PostedNovembro 2019
Sector EmpresarialSomente assinantes
HistóriaSomente assinantes
ProblemaSomente assinantes
Tipo de Mídia Case Study
Creative Chief V..o Ka.....dze Somente assinantes
Executive Creative Director N..o Go.....dze Somente assinantes
Executive Creative Director B..a Mep......ili Somente assinantes
Creative Director B..i As....ni Somente assinantes
Senior Art Director M..i Su......ili Somente assinantes
Senior Copywriter I...a Sak......dze Somente assinantes
Art Director T...a S....KI S...ia Somente assinantes
Client Service Director T...r Ts.....dze Somente assinantes
Senior Account Manager I..a Sv....ze Somente assinantes
Junior Account Manager T..a K....va Somente assinantes
Graphic Designer M...o Nar......ili Somente assinantes
Graphic Designer M..o Ch....ze Somente assinantes
4

Puma - #eKingPelé

Let's help the King experience another historic moment.

Titulo#eKingPelé
Agência
Campanha #eKingPelé
Anunciante Puma
Marca Puma

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Data da primeira Transmissão/Publicação Somente assinantes
Sector EmpresarialSomente assinantes
Tipo de Mídia Case Study
Comprimento
Chief Creative Officer ..h ..y Somente assinantes
Director executivo criativo A...ea Si....ra Somente assinantes
Director criativo G....el S...ro Somente assinantes
Director criativo M...lo M..o Somente assinantes
Equipa criativa V...or C....lo Somente assinantes
Equipa criativa L....ro Ol....ra Somente assinantes
Equipa criativa V...r C...as Somente assinantes
Equipa criativa R..l L..a Somente assinantes
Director de media Ca....ha Ga.....di Somente assinantes
Director de media Fa....io D...te Somente assinantes
Director de media St.....ie S...or Somente assinantes
Account Manager G....na D...n Somente assinantes
Estrategista A...ha ..m Somente assinantes
Estrategista M....la Na.....nto Somente assinantes
Integrated Production Director A..a L...a F...az Somente assinantes
Produtora Mo.....sta Cr....ve Pr.....rs Somente assinantes
Produtor executivo M....lo Mo....ro Somente assinantes
Realizador Al.....re L...s Somente assinantes
Realizador A...é I...cio Somente assinantes
Fotógrafo T...o C....ro Somente assinantes
Fotógrafo N...or G..n Somente assinantes
Production Coordinator J..n A....to A...so Somente assinantes
Empresa de produção ..e ..d Somente assinantes
3D Modeler P...o F...pe S...a Somente assinantes
Empresa de design sonoro Sa....te A...o Somente assinantes
Music Director R....to C...ho Somente assinantes
Music Director K..o Si....ra Somente assinantes
Music Director H...o A....fi Somente assinantes
Music Director D...el I....ck Somente assinantes
Music Producer R....to C...ho Somente assinantes
Produção musical K..o Si....ra Somente assinantes
Produção musical H...o A....fi Somente assinantes
Produção musical D...el I....ck Somente assinantes
Produção musical M..e V...k Somente assinantes
Produção musical T...go C...i Somente assinantes
Produção musical C...ly C....es Somente assinantes
Produção musical H...on Ol....ra Somente assinantes
Produção musical ..n S...ra Somente assinantes
Finishing R....do B....an Somente assinantes
Finishing C...o M....ti Somente assinantes
Finishing C...a C...nea Somente assinantes
Finishing ..n S...ra Somente assinantes
Finishing I....ra P...a Somente assinantes
Production Coordination ..a Co....ro Somente assinantes
Production Coordination M....na Ta....li Somente assinantes
Production Coordination R..a Ol....ra Somente assinantes
5

Volkswagen California - California Stays

This is what freedom looks like.

TituloCalifornia Stays
BriefThe VW camper van encapsulated the spirit of the 60s: road trips with only freedom on the horizon. With hotter, longer summers, there's never been a better time to get on the road again with the Volkswagen California. But in Denmark, not using an official camp site is punishable by a fine, seriously undermining the sense of liberty symbolised by the vehicle. So VW partnered with landowners across the country to launch California Stays – overnight spots in Denmark’s most remote and breathtaking locations, bookable for free on AirBnB and Booking.com.
Agência
Campanha California Stays
Anunciante Volkswagen
Marca Volkswagen California

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PostedNovembro 2019
Sector EmpresarialSomente assinantes
HistóriaSomente assinantes
ProblemaSomente assinantes
Tipo de Mídia Case Study
Chief Creative Officer T...as B...g Somente assinantes
Director executivo criativo F...h ..b Somente assinantes
Director assistente criativo L..e J....en Somente assinantes
Realizador S...e Bj....of Somente assinantes
Diretor de Estratégia L...se B...dt Somente assinantes
Planeador estratégico J...b S....er Somente assinantes
Designer M...in M....ke Somente assinantes
Designer L...a ..y Li.....dt Somente assinantes
Producer J...e Wi.....es Fr....en Somente assinantes
Digital Campaign Manager M...e Ti....nd Somente assinantes
Project Manager L..e Sk.....æk L...en Somente assinantes
Chief Executive Officer (CEO) D...ev Ahle.........rvig Somente assinantes
Associate Project Manager L...e B...n M...ler Ha.....en Somente assinantes
Assistant Editor T...as M...n Somente assinantes
Editor J...er L..d Somente assinantes
EDITOR'S PICK
+1

Snickers - Snickers Suit Swag

How do you stand out from the crowd?

TituloSnickers Suit Swag
BriefIn Canada alone, the NBA is sponsored by no less than 32 brands. There’s hardly anywhere you can look without seeing a logo. So when Snickers wanted to stand out from the crowd, it went somewhere no brand had gone before – the tunnel walk; the place where players show off their fashion savvy. After Toronto Raptor Delon Wright appeared in an outrageously oversized suit, the story was picked up by every major Canadian sports media outlet. But Delon's fashion faux pas was not entirely his fault. As Snickers knows, you're not you when you're hungry.
Agência
Campanha Snickers Suit Swag
Anunciante MARS
Marca Snickers

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PostedNovembro 2019
Sector EmpresarialSomente assinantes
HistóriaSomente assinantes
Tipo de Mídia Case Study
Chief Creative Officer D...se Ro....to Somente assinantes
Chief Creative Officer T..d M...ie Somente assinantes
Director assistente criativo D...k B...s Somente assinantes
Director assistente criativo R..a Ch.....jee Somente assinantes
Director assistente criativo J..f C...ng Somente assinantes
Redator L...on C..i Somente assinantes
Group Account Director St.....ie P..e Somente assinantes
Director de contas St.....ie M....ns Somente assinantes
Supervisor de conta S...ey S...ke Somente assinantes
VP ..m K...y Somente assinantes
Planeador ..m K...y Somente assinantes
Digital Strategist Co....ey D...ne Somente assinantes
Editor J...my S...e Somente assinantes
Música M..e R....ck Somente assinantes
Som M..e R....ck Somente assinantes
Produtora F...e B..O Somente assinantes
Produtor executivo D..e L...ke Somente assinantes
Producer P..l F..r Somente assinantes
Director de fotografia .J D...y Somente assinantes
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