AdForum
Thiago Gueler
Thiago Gueler
Creative Director at WE Agency
São Paulo, Brasil
Editar
See all work
TituloBreak the silence
Agência
Campanha Break the silence
Anunciante Rede TV!
Marca Fala Mulher Association
Data da primeira Transmissão/Publicação 2021 / 4
Sector Empresarial Violência doméstica, agressões sexuais
Legenda Domestic violence: call 180 and report.
História A woman is assaulted every two minutes in Brazil, according to the Fórum Brasileiro de Segurança Pública (Brazilian Public Safety Forum), or FBSP. To stimulate the movement to Combat Violence Against Women, the Fala Mulher Association and a RedeTV! joined forces on an audacious project: every 2 minutes, to interrupt broadcast transmission with the image of a woman being assaulted. More than just a campaign, “2breakthesilence” is a visceral portrait of this reality, personifying the coldness of these alarming statistics and incentivizing reports of the assaults via the “Lei Maria da Penha” (Federal Law for the Prevention of Domestic and Family Violence Against Women).
Tipo de Mídia Interatividade
Comprimento
Mais Informações 2breakthesilence.com
Film Production Company/Photographer
Realização
Realização
Auditivo
Pós produção
Conceito
Associate Creative Director/Art Director
Director de arte
Produtora Carlos Mafia Films and Animation
Director executivo criativo
Director executivo criativo
Director criativo
Director assistente criativo
Redator
Redator
Director de arte
President
Vice President (VP)
Production Manager
Produtor da agência
Produtor da agência
Produtor da agência
Realizador
Audio Creative Director
Audio Creative Director
Audio Creative Director
Sound Designer
Sound Designer
Sound Designer
Compositor
Post production director
Realizador

People related to this work

Talent you might be interested in

Trending

Paulo Arêas

Executive Creative Director,
Dubaï, Emirados Árabes Unidos
TBWA\RAAD

A Brazilian native, Areas has acquired a good understanding of di...

Guillermo Vega

Chief Creative Officer (CCO)
London, Reino Unido
saatchi & saatchi

Born in Argentina, and having lived and worked in New York, Bueno...

Jairo Lezaca

Chief Creative Officer
Mexico City, México
HOY Mexico by Havas

Jairo studied advertising at the Jorge Tadeo Lozano University in...

Virginia Wilhelmer

Creative Director
Vienna, Áustria
DDB Vienna

Virginia started her career after successfully completing her stu...

Lara Burniston

Managing Director
Los Angeles, Estados Unidos
Circus

As Managing Director of Circus Marketing in LA, I collaborate acr...

Blanca Gomara

Directora Creativa Ejecutiva
Madrid, Espanha
Dimensión

For the past two years, Blanca Gómara has been the Executive Crea...

Lawrence Ribeiro

ACTION DIRECTOR
London, Reino Unido
Art & Action Productions

Lawrence Ribeiro has created over 100 action sequences involving...

Marco Giannelli

CCO
São Paulo, Brasil
AlmapBBDO, São Paulo

Marco Giannelli, also known as Pernil, is Chief Creative Officer...
SEE MORE TALENT

Create a free Talent profile and become a member of AdForum

Get Started