| Titulo | Air Time |
| Brief | Cystic Fibrosis is the most common fatal genetic disease affecting Canadian children. For Cystic Fibrosis Month (May), SickKids Hospital needed a breakthrough way to spread awareness of the disease, and raise donations for research. |
| Agência | Cossette |
| Campanha | Air Time |
| Anunciante | SickKids Foundation |
| Marca | SickKids Foundation |
| Posted | Janeiro 2019 |
| Sector Empresarial | Associações de informação e de luta contra doenças |
| História | The Hospital for Sick Children (SickKids) is a health-care community dedicated to improving the health of children. Our mission is to provide the best in family-centred, compassionate care, to lead in scientific and clinical advancement, and to prepare the next generation of leaders in child health. |
| Tipo de Mídia | Interatividade |
| Redator | Simon Rogers |
| Produtor da agência | Erica Metcalfe |
| Director de contas | Andrea O'Donnell |
| Director de contas | Melissa Levenberg |
| Vice President (VP) | Tishan Canagasaby |
| Director técnico | Sukhdeep Gill |
| Communications Manager | Tanya Black |
| Realizador | Tom Eymundson |
| Produtor executivo | Maggie Blouin Pearl |
| Agência de Mídia | OMD |
| Produtora | Pirate |
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