Frida Siversen Ljung
Copywriter & partner at NORD DDB Stockholm
Stockholm, Suécia
TituloKeep Life Dreamy
Agência
Campanha Keep Life Dreamy
Anunciante Lotto
Marca Lotto
Data da primeira Transmissão/Publicação 2024 / 3
Sector Empresarial Lotarias e jogos de sorte
História The state-owned, and among Swedes immensely popular, lottery Lotto from Svenska Spel has for decades made thousands of Swedes millionaires. With their new communication concept "Keep Life Dreamy," they aim to solidify their role as the iconic game that inspires the Swedish people to dream. This is showcased in the launch film through the equally iconic '70s hit "Dreamer." The launch film, directed by award-winning Hanna Maria Heidrich, celebrates all the dreamers living among us and demonstrates how a life-affirming attitude can spread. Here, with the help of the 1974 banger "Dreamer," it moves from one open-minded dreamer to another.
Tipo de Mídia Televisão
Comprimento
Chief Creative Officer
Creative Lead
Redator
Designer gráfico
Produtor da agência
Online Artist
Online Artist
Realizador
Produtor executivo
Produtor
Produtor
Director de fotografia
Editor
Grade
Empresa de design sonoro
Director criativo
Redator
Director de arte
Client Manager
Client Director
Client Director
PR Advisor
Lead Music Supervisor
Música
Creative Lead Fredrik Simonsson
Online artist Eskil Lundberg

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