Thomas Amoedo
EXECUTIVE PRODUCER at Landia
CIUDAD DE MÉXICO, México
TituloInspired by Cadillac
Agência
Campanha Inspired by Cadillac
Anunciante Cadillac
Marca Cadillac
Data da primeira Transmissão/Publicação 2019 / 5
Sector Empresarial Automóveis
Filosofia
Federico Russi, Leo Burnett Mexico’s Chief Creative Officer, noted that "younger generations believe Cadillac is not a cool brand but history says another thing and shows that Cadillac has always inspired pop culture. To prove it we gathered the 3,225 songs inspired by Cadillac and chose 7 of them to create a script using just lyrics from songs inspired by the brand."
Tipo de Mídia Interatividade
Comprimento
Produtora
Director executivo criativo
Director criativo
Director de arte
Redator
Chefe de produção
Account Manager
Chief Marketing Officer (CMO)
Realizador
Produtor

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