Paramount Channel - "Actors"

Grey Group Argentina

Grey Group Argentina Buenos Aires, Argentina

9535

Titulo	Actors
Agência	Grey Group Argentina
Campanha	Paramount Movie Channel Launching
Anunciante	Viacom International
Marca	Paramount Channel
Data da primeira Transmissão/Publicação	2016 / 5
Sector Empresarial	Programas e canais de televisão e rádio
Filosofia	Grey Argentina client Viacom was launching its TV Movie Channel, Paramount. Diego Medvedocky, VP Regional Creative Director Grey Latin America, explains the idea behind the campaign “ We are all surrounded by actors. That person who pretended not seeing see you, and keeps walking to avoid saying hello. The taxi driver who knows he still owes you part of the change, but smiles instead of giving it back to you. The boss, whom every time you ask for a raise replies “this is not really a good time”. In this world, there is a TV channel where you can find lots of those kind of people who actually became millionaires by doing the same thing.
Tipo de Mídia	Televisão e Cinema
Comprimento	83 seconds
Director executivo criativo	Diego Medvedocky
Director criativo	Hernan Kritzer
Director criativo	Lisandro Cardozo
Director criativo	Alejandro Devoto
Director criativo	Martin Stuart
Redator	Juan Manuel Quintero
Director de contas	Giselle Ezeiza
Director de arte	Javier Garcia
Produtor da agência	Patricio Browne
Produtora	Argentina Cine
Realizador	Augusto Gimenez Zapiola
Realizador	Nano Tidone
Produtor executivo	Marcos Landajo
Produtor	Germán Escande
Pós produção	Aldo Ferrari
Pós produção	Pickle House
Sound Company	Elefante Resonante