Manuel Vega
Director criativo at Bombay
México, México
TituloJackpot
Agência
Campanha Jackpot
Anunciante Asociación Mexicana de Instituciones de Seguros
Marca AMIS
Data da primeira Transmissão/Publicação 2015 / 4
Sector Empresarial Seguros
Legenda Jackpot
História This spot from the Mexican Insurance Association (AMIS) shows the ridiculously expensive and painful price of not having a health insurance. It features a man who gets into a work accident in a small town and reveals the real nature of people when they discover that the man’s misfortune is actually fortune for them.
The idea was conceived by Ogilvy Mexico and directed by The Maestros’ director Rodrigo Valdés, and it’s part of a health-insurance culture campaign that AMIS is promoting in Mexico. 
Tipo de Mídia Televisão
Comprimento
Creative Vice President
Creative Vice President
Director executivo criativo
Director criativo
Redator
Director de arte
Redator
Director de arte
Produtor da agência
Director de contas
Realizador
Editor
Pós-produção
Produção
Produtor executivo
Auditivo
Worldwide Chief Creative Officer

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