Rob Potts
Executive Creative Director at Saatchi & Saatchi
London, Reino Unido
TituloChung
Agência
Campanha Life writes the best stories
Anunciante HSBC
Marca HSBC Premier
Data da primeira Transmissão/Publicação
Sector Empresarial Serviços bancários, investimentos, corretores de bolsa
Filosofia The latest campaign comprises two films that follow the lives of ‘Audrey’ and ‘Chung’. As the films unfold, so do their respective lives, but not quite in the way that they had originally planned as young children.
They both conclude with the idea that life itself writes the best stories and that HSBC Premier can help with the next chapter, whatever that is. 
Tipo de Mídia Televisão
Comprimento
Chief Creative Officer
Equipa criativa
Equipa criativa
Director de contas
Managing Partner
Production Assistant
Director executivo criativo
Director executivo criativo
Chief Strategy Officer
Produtor
Buyer
Audio Post Production
Editor
Post Production House
Production Manager
Produtor
Produtor executivo
Realizador
Produtora

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