Titulo Asda Christmas Hero (2023)
Agência
Havas London
Campanha
Asda Christmas
Anunciante
Asda
Marca
Asda
Data da primeira Transmissão/Publicação
2023 / 11
Sector Empresarial Grandes armazéns, supermercados
História Following the release of its Christmas teaser on 1 November, Asda has today unveiled its charm-infused 2023 Christmas ad – in which multi-platinum selling global superstar Michael Bublé and his trademark charisma steal the show. Premiering today, 4 November, at 9.45pm on ITV in The Voice ad break, the new 90-second Christmas TV ad sees Bublé in his element as Asda’s inaugural Chief Quality Officer, tasked with ensuring the retailer delivers the very best quality for the nation this Christmas. It marks the first time the legendary Canadian famed for his Christmas hits has appeared in a Christmas ad. Created by Havas London and shot by Oscar-winning filmmaker Taika Waititi, the ad opens with Bublé sitting, full of cheer, feet up on his new desk, and his gold-plated Chief Quality Officer desk sign in full sight for all to see.
Tipo de Mídia
Televisão
Comprimento 90 seconds
Creative Agency
Havas London
Chief Creative Officer
Vicki Maguire
Director executivo criativo
Dan Cole
Diretor de Estratégia
Lee Barber
Diretor de Estratégia
Jack Lewis-Barclay
Diretor de Estratégia
Natasja Barclay
Managing Partner
Dave Owen
Executivo de contas
Caitlin Toohey
Production lead
Olivia Riddle
Assistant Producer
Tony Kent
Social
One Green Bean
Director criativo
Nick Hearne
Agência de Mídia
Spark Foundry
Managing Partner
Kat Broomhead
Hero casting
Talent Republic
Founder
Gabriel Cubbage CEO AdBlock
Founder
Anne Batz
Managing Partner
Charlie Powell
Managing Diretor
Emily Woods
Senior Account Executive
Ella Barker
Realizador
Taika Waititi
Produtor
Hannah Stone
Director de fotografia
Mike Berlucchi
Editor
Chan Hatcher
Editor
Talia Pasqua
Senior Producer
Joanna Dawson
Produtor executivo
Kayt Hall
Post
Dizzee Rascal
Produção
Dizzee Rascal
Efeitos especiais
Kalle Lundberg
Director criativo
Kalle Lundberg
Colorist
James Bamford
Produtor executivo
Colin Oaten
Chefe de produção
James Beck
Som
Creative Outpost
Sound Designer
Dave Robinson
Sound Designer
Tom Lane
Produtor executivo
Caroline McNulty
Música
We Are The Music Lab
Chief Executive Officer (CEO)
James Fox
Creative Advisor
Gwen Carre
Creative Advisor
Robin McGloin
Designer
Sam Kallen
Designer
Miles Niblett
Executive Production Director
Dean Trendler
Executive Creative Producer
Dan Karling
Executive Strategy Director
Britt Iversen
Executive Account Director
Sophia Jenkins
Director de contas
Kirsty Warren
Chief Films Office
Louise Bonnar
Senior Producer
Sarah Cowen
Produtor
Liberty Willison
Assistant Producer
Kezia Claydon
Head of Business Affairs
Simon Sole
Business Affairs Manager
Amanda Levett
Lead Business Affairs Manager
Marta Kisluk
Social Management
Nick Dodd
Diretor de Estratégia
Sean Weber
Creative Advisor
Gwen Carre
Executive Account Director
Olivia King
Creative Advisor
Kirsty McKinlay
Designer
Miles Niblett
Executive Creative Producer
Dan Karling
Diretor dos Negócios
Louise Davies
Director de contas
Kirsty Warren
Director de contas
Clare Miles
Assistant Producer
Kezia Claydon
Account Manager
Mark Barber
Head of Business Affairs
Simon Sole
Senior Account Executive
Moyo Fakorede
Business Affairs Manager
Amanda Levett
Realizador
Ruth Pickett
Social Management
Nick Dodd
Produtor
Camilla Cullen
Diretor de Estratégia
Sean Weber
Director / DOP
Dave Miller
Creative Advisor
Kirsty McKinlay
Empresa de produção
Cabin Edit
Diretor dos Negócios
Louise Davies
Editor
Nina Sacharow
Produtor
Angie Broomfield
Director de contas
Clare Miles
Account Manager
Mark Barber
Audio Post
Caroline McNally-Smith
Senior Account Executive
Moyo Fakorede
Media Supervisor
Dave Goulding
Realizador
Ruth Pickett
Casting Director
Margareta Abena
Empresa de produção
Cabin Edit
Produtor
Angie Broomfield
Audio Post
Caroline McNally-Smith
Casting Director
Margareta Abena
Actor/celebridade
Michael Bublé
Produtora
Hungry Man