ASDA - "Have your Elf a Merry Christmas"

Havas London

Havas London London, Reino Unido

Prêmios

8767

Marca: ASDA
País: Reino Unido

Anunciante: Asda

Titulo	Have your Elf a Merry Christmas
Agência	Havas London
Campanha	Have your Elf a Merry Christmas
Anunciante	Asda
Marca	ASDA
Data da primeira Transmissão/Publicação	2022 / 11
Sector Empresarial	Grandes armazéns, supermercados
História	The film opens with a loving homage to Elf’s iconic ‘street crossing’ scene – except this time, it’s a train of Asda shopping trolleys, not a New York City cab, that causes Buddy to exclaim “sorry!” as it crashes into him. This marks the beginning of a wondrous (for Buddy), if chaotic (for everyone else) trial shift, which sees Buddy marvel at Asda’s selection of Christmas goodies including some enticing icing sugar sprinkled Extra Special mince pies, eat all the free maple pigs in blankets samples, distract colleagues with his Christmas plans, and – of course – take the chance to sing loudly over the store Tannoy system. However, when the store closes and Buddy adds his own magic touch, decking out the entire shop floor in fairy lights and festive decorations (while re-christening the ‘elf checkouts’), it’s quickly apparent that when it comes to Christmas, Buddy and Asda are a match made in heaven. He’s got the job – and to his delight, he can stay. As he dashes – enthusiastically, of course – out of the store, he runs straight into the same shopping trolleys he encountered on his way in, causing a bemused colleague to smile, as the line ‘Have your Elf a Merry Christmas’ flashes up on-screen.
Tipo de Mídia	Televisão
Comprimento	90 seconds
Trilha sonora	Santa Claus is Comin’ to Town
Editor	The Assembly Rooms
Som	750mph
Brand Communications Director	Stephi Brett-Lee
Campaign Manager	Amy Kennedy
Production Manager	Claire Ibbotson
Chief Executive Officer (CEO)	Xavier Rees
Chief Creative Officer	Vicki Maguire
Chief Client Officer	James Fox
Director criativo	Dan Cole
Director criativo	Andy Garnett
Director assistente criativo	Rob Greaves
Director assistente criativo	Sam Daly
Director de arte	Richard Gorton-Lee
Redator	Mark Wilson
	Sam Kallen
Production Director	Dean Trendler
Chief Strategy Officer	Britt Iversen
Diretor de Estratégia	Flo Sharp
Estrategista	Jack Lewis-Barclay
Managing Partner	Dave Owen
Diretor dos Negócios	Jamie Bolton
Director de contas	Cherith MacRitchie
Account Manager	Sophie Hodges
Executivo de contas	Caitlin Toohey
Chefe de produção	Katie Keith
Chefe de produção	Head of Film
Production lead	Olivia Riddle
Senior Producer	Adam Henderson
Senior Producer	Barney Ferguson
Producer	Rhy Hogan
Assistant Producer	Ella Myerscough-McClymont
Agência de Mídia	Spark Foundry
Produtora	Rattling Stick
Realizador	Daniel Kleinman
Produtor executivo	Johnnie Frankel
Producer	Amy Appleton
Director de fotografia	Ben Smithard
Designer de produção	Joseph Bennett
Costume	Verity Hawkes
Casting	Greg Kyle
Editor	Eve Ashwell
Post production and VFX	Framestore
Production Creative Director	Kamen Markov
Efeitos especiais	Jules Janaud
Compositing Lead	Ben Taylor
Produtor executivo	Anna MacDonald
Grading/Online	Company3
Colorist	Stef Perry
Previs	The Third Floor
Sound Engineer	Sam Ashwell
	Daniel Breheny
	Soho Music
Actor/celebridade	Will Ferrell