TikTok - "#CreateForGood"

The Classic Partnership Advertising Dubai, Emirados Árabes Unidos

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Titulo	#CreateForGood
Agência	The Classic Partnership Advertising
Campanha	#CreateForGood
Anunciante	TikTok
Marca	TikTok
Data da primeira Transmissão/Publicação	2019 / 8
Sector Empresarial	Outros serviços online
História	TikTok challenges are extremely popular across the platform, garnering engagement from key influencers and generating billions of views. We made use of this to create a unique TikTok challenge that taught people the basics of sign language. Popular regional celebrities spread the message and took part in the challenge raising awareness on the importance of sign language for 20 million hearing and speech impaired individuals across the Middle East and North Africa. Turning one of the world's most popular social platforms truly social and inclusive towards one and all.
Tipo de Mídia	Social Media
Comprimento	118 seconds
Sound Company / Music Company	Soundstruck
Director executivo criativo	Alok Gadkar
Creative Group Head - Design	Mangesh Zemse
Creative Group Head - Copy	Anshuman Bhattacharya
Senior Copywriter	Sawsan Salameh
Redator	Anshuman Bhattacharya
Director de arte	Abhay Chawak
Director de arte	Mangesh Zemse
Account Manager	Kyra Qureshi
General Manager	Rahul Kantharia
Produtor executivo	Vitthal Deshmukh
Production Manager	Zohra Ameen
Compositor	Charles El Soueidi
Editor	Shibesh K Chandaran
Animação	Tarun Ghosh
Marketing Manager	Mohamed Fouad