Milk - "Milk West - Snack Time"

DDB Canada

DDB Canada Vancouver, Canadá

Prêmios

14225

Marca: Milk
País: Canadá

Anunciante: Milk West

Titulo	Milk West - Snack Time
Agência	DDB Canada
Campanha	Snack Time
Anunciante	Milk West
Marca	Milk
Data da primeira Transmissão/Publicação	2015
Filosofia	Advertising to teenagers can be tricky. They spend most of their time online and they hate being forced to watch ads. So, instead of forcing them to watch an ad about milk we decided to create something they’d want to watch. Snack Time is a web series with no traditional branding or call to action. However, every episode centers around milk and the snacks that go best with it. The perfect thing for teens to enjoy in their downtime when they’re relaxing, and probably thinking about having a snack.
Tipo de Mídia	Case Study
Comprimento	118 seconds
Media (Agency side)	OMD Vancouver
Planeador estratégico	Robert Newell
Director assistente criativo	Neil Shapiro
Redator	Neil Shapiro
Director executivo criativo	Cosmo Campbell
Client Services Director	Patty Jones
Director de contas	Svetlana Connolly
Director criativo	Josh Fehr
Director de arte	John Larigakis
Director executivo criativo	Dean Lee
Produtor da agência	Matthew Sy
Executivo de contas	Natasha D'Souza
Planeador estratégico	Matthew Nelson
Social Media Strategist	Derek Lau
Social Media Strategist	Jacqueline Lee
Media (Agency side)	Diana Walter
Empresa de design sonoro	Craig Warrian
Voz	James Heguchi
Voz	Adrian Petrew
Voz	brian drummond
Voz	Donny Lucas
Voz	Jason Simpson
Voz	Kelly Sheridan
Animação	Todd Ramsay
Animação	Svend Gregori
Animação	Jon Izen
Animação	Vincenzo Zumpano
Animação	Brad Gibson
Animação	Daniel Falk
Auditivo	Wave Productions
Design de imagens	Yeti Farm Creative