KFC - "Fans"

BBH

BBH London, Reino Unido

24775

Titulo	Fans
Agência	BBH
Campanha	Fans
Anunciante	KFC
Marca	KFC
Data da primeira Transmissão/Publicação	2014 / 10
Sector Empresarial	Restaurantes e comida rápida
História	The film follows the story of two young football fans of opposing teams on match day. The film depicts their parallel stories, intercutting between the two until they are revealed to arrive home to the same house after the game, as brothers not rivals, and tuck into a KFC bucket, all previous hostilities dissolved.
Filosofia	The TV advert shows how even the most opposite of family members can come together and find common ground through sharing KFC.
Problema	To drive awareness of the new Colonel’s Brownie Bucket. The campaign aims to bring more families into KFC for dinner during the week and weekend.
Tipo de Mídia	Televisão
Comprimento	91 seconds
Empresa de produção	The Assembly Rooms
Som	Factory Studios
Director de publicidade	Meghan Farren
Director de publicidade	Jeff Singer
Director de publicidade	Maria Dogin
Director criativo	Hamish Pinnell
Estrategista	John Jones
Diretor de Estratégia	Debra Ladd
Estratégico Business Lead	Sian Cook
Account Manager	Helen Campbell-Borton
Director de contas	Leo Sloley
Produtor da agência	Jodie Sibson
Production Assistant	David Lynch
Produtora	Academy Films
Realizador	Peter Cattaneo
Producer	Juliette Harris
Director de fotografia	Florian Hoffmeister
Pós produção	The Mill London
Editor	Nik Hindson
Som	Dan Beckwith