AdForum
Frank Hollingworth
Frank Hollingworth
Creative Director at King
Stockholm, Suécia
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TituloFall in Love
Agência
Campanha Fall in Love
Anunciante H&M
Marca H&M Home
Data da primeira Transmissão/Publicação 2023 / 2
Sector Empresarial Drogarias, lojas especializadas
Filosofia The joy of great things for your home can be hard to beat. As in really hard to beat. This is the insight behind H&M HOME’s new brand campaign, in which we see people lose sight of their surroundings due to the soft touch of a wool rug, the shine of a champagne glass, or the delightful plumpness of a vase. The spot gives a gently mischievous twist on how small things truly make a big difference, especially when it comes to falling in love. Directed by Martin Werner and produced by Bacon with Stockholm-based agency King, the campaign introduces a string of relatable characters in over-the-top situations making for a charming and humorous result. With a nothing short of classic soundtrack. The H&M HOME brand campaign goes live on 2 February 2023, and can be seen online on hm.com, YouTube, Meta as well as on TV in selected markets. H&M HOME is currently available in 56 markets, including shop-in-shops and concept stores, and delivers to 42 online markets.
Tipo de Mídia Televisão
Comprimento
Mercado Espanha
Produtora
Realizador
Produtor executivo
Produtor executivo
Produtor
Director de fotografia
Production Coordinator
Production Service Company
Service Producer
1st AD
Designer de produção
Guarda-roupa/estilista
HMU
Casting
Casting
Casting
Editor
Empresa de produção
Sound Designer
Empresa de design sonoro
Colorist
Colorização
Online / VFX
Online / VFX
Online / VFX
Creative
Creative
Account Manager
Produtor da agência
Produtor da agência
Agency Post producer

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