Titulo | Museum of Romanticism |
Brief | "Whatever your living room's like, there's always space for Ikea." To test this theory, Ikea furniture was installed in the one place it was likely to stand out: the Museum of Romanticism in Madrid, dedicated to the art of the late 18th century. Online and in real life, visitors were challenged to find the "hidden" pieces of Ikea furniture among the antiques. |
Agência | McCann Spain |
Campanha | Museum of Romanticism |
Anunciante | IKEA |
Marca | IKEA |
Posted | Novembro 2018 |
Sector Empresarial | Utensílios domésticos, decoração e jardinagem |
História | x |
Tipo de Mídia | Ambient |
Chief Creative Officer | Monica Moro |
Director executivo criativo | Raquel Martínez |
Director executivo criativo | Jon Lavin |
Redator | Monica Moro |
Redator | Juan Manuel Corbalan |
Director de arte | Raquel Martínez |
Director de arte | David Valgañón |
Produtora | Craft Studios |
Realizador | Ismail Najjar |
Client Contact | Gabrielano Díaz Guardamino |
Account Management Team | Javier Pascual |
Account Management Team | Elena Rodriguez |
Account Management Team | Carmen Casado De Amezúa |
Account Management Team | Alejandra Sierra |