United Way - "To interrupt school is to interrupt a career. 3"

Rusu+Bortun Brand Growers

Rusu+Bortun Brand Growers Bucharest, Romênia

5196

Titulo	To interrupt school is to interrupt a career. 3
Agência	Rusu+Bortun Brand Growers
Campanha	To interrupt school is to interrupt a career.
Anunciante	United Way
Marca	United Way
Data da primeira Transmissão/Publicação	2018 / 8
Sector Empresarial	Direitos humanos
Legenda	To interrupt school is to interrupt a career.
História	Studies show that every year, in Romania, 2/3 of underprivileged children interrupt school by the end of 8th grade, because they are put to work. Having the mission to help underprivileged children to continue their education, the non-profit international organization United Way asked Rusu+Bortun to create a PSA, in order to raise awareness about this problem. Coming from the insight that children who interrupt school have a much lower chance to recover and build a career, we came up with this idea: To interrupt school is to interrupt a career. Every child is a potential adult with a successful career. But children who drop out of school, even just for a while, will never fullfill their potential. Print advertisement created by Rusu+Bortun, Romania for United Way, within the category: Public Interest, NGO.
Tipo de Mídia	Imprensa e publicações
Mais Informações	http://www.unitedway.ro/
Criativo / Direção de arte	Bob Toma
Chief Creative Officer	Catalin Rusu