Titulo | Babies |
Agência | Havas Lisbon |
Campanha | Babies |
Anunciante | Amnesty International |
Marca | Amnesty International |
Posted | Fevereiro 2005 |
Sector Empresarial | Direitos humanos |
Filosofia | Differently of what Amnesty usually does, Babies focus on the positive side of the voluntary work. Which means the goal. Instead of showing the problems (with the weary terrible and shocking pictures) we go for the achievements - join Amnesty and you could help change things because making pressure (the main action of Amnesty) has more power than you think. |
Tipo de Mídia | Televisão |
Comprimento | |
Mercado | Portugal |
Equipa criativa | Marcelo Lourenço |
Equipa criativa | PEDRO BEXIGA |
Produtor da agência | Viviane Castro |
Realizador | Rita Nunes |
Produtora | Show Off |