PEDRO BEXIGA
CO-FOUNDER at COMING SOON
Lisbon, Portugal
TituloRaise the Finger
BriefWonther is a Portuguese jewelry brand. On International Women's Day 2023, Wonther invited everyone to show a finger to the gender inequality that still exists in the world of work, with a provocative web film manifesto that says “According to statistics, women at work take more initiative than men, have more initiative than men, are more resilient than men, are more courageous than men, but continue to earn less than men.”
Agência
Campanha Raise the Finger
Anunciante Wonther
Marca Wonther
Data da primeira Transmissão/Publicação 2023 / 3
Sector Empresarial Jóias
Legenda Happy Women's Day
História On International Women's Day 2023, the jewelry brand Wonther invites everyone to show a finger to the gender inequality that still exists in the world of work. With this provocative action, Wonther challenges everyone to show their dissatisfaction with gender inequality which is still rooted in our society with this web film manifesto: “According to statistics, women at work take more initiative than men, have more initiative than men, are more resilient than men, are more courageous than men, but continue to earn less than men.”
Tipo de Mídia Viral
Comprimento
Director criativo
Director criativo
Redator
Director de arte
Produtora
Executive Production Director
Director de fotografia
Produtor executivo
Produtor executivo
Produtor
Produtor
Pós produção
Post-production Supervisor
Post-production Supervisor
Edition
Som
Produtor de som

Trending

Create a free Talent profile and become a member of AdForum

Get Started