Titulo | Eco Design Award |
Agência | VML |
Campanha | Eco Design Award |
Anunciante | OVAM |
Marca | OVAM |
Posted | Agosto 2022 |
Sector Empresarial | Autoridades energéticas e hidráulicas |
História | Every college year OVAM, a Belgian Public Waste Agency, hands out the Ecodesign Award to product design students. But every year it receives fewer entries because students are losing interest. A real waste, because in these uncertain times we are going to need every circular idea that rethinks conventions… So, OVAM decided to relaunch the award by turning the previous trophy that was just a wooden plaque into a real ecodesign that’s worth much more than gold: a sustainable Fairphone with a network of contacts every beginning product designer can only dream of. A contact list filled with renowned eco-minded employers, investors, product designers, artists, and other famous spokespersons. All very eager to add their phone number as it gave them a direct line with Belgium’s upcoming talent. Then, through a social nomination challenge we showcased the power of a great network and filled the phone with even more contacts. |
Tipo de Mídia | Case Study |
Comprimento | |
Account Management | Kathlien Verlodt |
Account Management | Barbara Van Duffel |
Account Management | Sofie Laeremans |
Director de publicidade | Frank Van Swalm |
Produtor da agência | Caroline Van Ranst |
Produtor da agência | Amélie Van Campen |
Produtor da agência | Tom Bungeneers |
Animação | Matthias Berghmans |
Animação | Karel Van Gucht |
Connection Planner | Joke Tersago |
Connection Planner | Judith de Maeyer |
Redator | Tine Sinnaeve |
Redator | Lynn Pinsart |
Equipa criativa | Kasper Janssens |
Equipa criativa | Arjen Tarras |
Director criativo | Manuel Ostyn |
Designer | Matthias Berghmans |
Designer | Dorien Wendelen |
Designer | Aldjia Bessalah |
Desktop Publisher | Anja Van Den Broeck |
Desktop Publisher | Jan-Bart Debruyne |
Motion Designer | Matthias Berghmans |
Motion Designer | Karel Van Gucht |
Fotógrafo | Pieter Neirynck |
Produtor | Sofie Verschaeren |
Sound Designer | Menno van Riet |
Estrategista | Alexander Kolenberg |
Estrategista | Tom Vingerhoets |