André Batista
Creative Director at andrebatista.net
São Paulo Area, Brazil, Brasil
TituloRemedy
Agência
Campanha Inexcusable Labels
Anunciante Detran SP
Marca Detran SP
Data da primeira Transmissão/Publicação 2021 / 10
Legenda There is no excuse for those who drink and drive.
História Tattered excuses, such as "I ate liquor bonbons" or "I swallowed some mouthwash", used by drivers trying to escape the breathalyzer test, stamped labels of alcoholic beverages served in bars in São Paulo in recent days. The proposal was to remind the public of the dangers of mixing drinking and driving.
Tipo de Mídia Imprensa e publicações
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