WWF Chile - "Fire siren"

Wunderman Thompson

Wunderman Thompson Santiago, Chile

Prêmios

4832

Marca: WWF Chile
País: Chile

Anunciante: WWF

Titulo	Fire siren
Agência	Wunderman Thompson
Campanha	Nature is calling for help
Anunciante	WWF
Marca	WWF Chile
Posted	Novembro 2021
Sector Empresarial	Questões ambientais e animais
História	We have been witnessing for decades how the devastation of our nature takes millions of animals lives each year, and during the last one, more than 4.5 million bushfires were registered, over 3 billion animals died just in bushfires of Australia and more than 13 million hectares were deforested in the world. Reaching the highest level in history of 40 soccer fields of virgin forests per minute. For this reason, we created “Nature is calling for help”, the first radio campaign made with real bird songs, recorded while their forests were being destroyed. Making an emergency call that seeks to raise awareness and make visible the impact of bushfires and deforestation on the biodiversity and ecosystem of our planet. Because if through all these years they didn't listen to us, now they will listen to them.
Problema	WWF needs to raise funds. That's why we created this campaign to get new partners.
Tipo de Mídia	Rádio
Produtora	Iconoclast
Chief Marketing Officer (CMO)	Isabelle HERMAN
Director de publicidade	Pierre CAILLEAU
Director de publicidade	Guillaume Saez
Senior Brand Manager	Géraldine NEVEÜ
Digital & Brand Manager	Camille BEGHIN
Director executivo criativo	Christophe Coffre
Director de arte	Jordan Molina
Redator	Ludovic Miège
Director de arte	Didier Richarth
Director de arte	Jean-Yves del Volgo
Director de arte	Robin DE HARO
Planeador estratégico	Romain Roux
Planeador estratégico	Samia Gauvard
Account Management	Patrick Le Cerf
Account Management	Caroline Su
Account Management	Aymeric Valadas
Account Management	Claire Bouvet
Produtor da agência	Carine Petit
Produtor da agência	Géraldine Tisserant
Head of Social Media	Ludovic Chevallier
Social Creative Director	Leah Morse
Social Art Director	Juanita ARENAS PEDRAZA
Social Copywriter	Nathan GRÉGOIR
CM	Pierre LE DAMANY
TV Producer	Benjamin Besnainou
Realizador	Vincent Lobelle
Produtor	Jean Duhamel
Efeitos especiais	Poster
Pós produção	Cyril BOURDESOULLE
Pós produção	Poster
Audio Post Production	Hercules HRCLS
Produtor de som	Ivan Jovanovic
Produtor de som	Alexis Venot
Produção musical	Hercules HRCLS
Food Stylist	Valéry Drouet