Global Head of Retail Strategy / Head of Effectiveness at McCann Worldgroup UK

London, Reino Unido

Aldi - "Christmas Launch Advert"

Marca: Aldi
País: Reino Unido

McCann UK

13785

Titulo	Christmas Launch Advert
Agência	McCann UK
Campanha	#WhereIsKevin
Anunciante	Aldi
Marca	Aldi
Data da primeira Transmissão/Publicação	2020 / 11
Sector Empresarial	Grandes armazéns, supermercados
História	The advert begins with a scene reminiscent of 80s cult classic movie, Top Gun, with our central character seen cruising at altitude in a fighter jet, accompanied by wingman Lieutenant Turkey. Kevin appears at ease at the controls, showing off with some fancy flying and even inverting the aircraft as he and Turkey encounter Father Christmas high above a snowy mountain range. But then disaster strikes, when Kevin is accidentally ejected from the plane mid-flight. The clip ends with Kevin spiralling down to earth, his parachute in flames and his whereabouts totally unknown - leaving the nation wondering Where is Kevin?
Tipo de Mídia	Televisão
Comprimento	90 seconds
Produtora	Stink Films
Audio Post Production	Wave Studios
Marketing Director	Sean McGinty
Marketing Manager	Ian Lewis
Chief Creative Officer	Dave Price
Director criativo	Neil Lancaster
Equipa criativa	Clive Davis
Equipa criativa	Andy Fenton
Planeador	Jamie Peate
Managing Diretor	Simon Buchanan
Managing Partner	Laura Mckinlay
Produtor da agência	Lucy Moore
Produtor da agência	Melissa Bennett
Produtor da agência	Amy Mayers
Pós produção	Psyop
Realizador	Todd Mueller
Realizador	Kylie Matulick
Editor	John Mayes
Empresa de produção	Marshall Street Editors
Audio Post Production	Parv Thind
Música	SixtyFour Music