|Campanha||Smart Technology for Smarter Cars|
|Data da primeira Transmissão/Publicação|
|Legenda||Smarter Cars Need Smart People.|
|História||The adventures and misadventures of Mr. Le Blanc, a very unorthodox scientist that has some problems to connect with reality.|
|Filosofia||The campaign wanted to show how Valeo is helping to develop new technology that enables all car brands to be autonomous. But behind Valeo technology there are people that make it possible every day.|
|Problema||How to show that Valeo uses the best engineers to buiild their product.|
|Resultado||Too early to have a conclusion abou the results|
|Tipo de Mídia||Televisão|
|Director criativo||Jean-Charles Davin|
|Director de arte||Pascal Poupeau|
|Produtor da agência||Ségolène Guertin|
|Project Manager||Alexia Boyer|
|Account Manager||Emmanuel Anjembe|
|Account Manager||Antoine Le Grill|
|Agency TV Producer||Evelyne Le Bervet|
|Pós produção||VFX Digital District|
With a 30-year career in advertising, what Fred always feared was...
A brand, a person or an event can/must be turned into assets to b...
Andy along with his partner Rob joined Saatchi & Saatchi in 2...
Fabrice Delacourt and Olivier Desmettre began their careers at Lo...
Valerie started the first 10 years of her career in digital but h...
I lead Zone's content & experiences offering. I bring people and...
Alex Grieve started his career at Saatchi & Saatchi (with his cre...