Cristiana Boccassini
Chief Creative Officer at Publicis Milan
Milan, Itália
TituloShare the Care
Agência
Campanha Share the Care
Anunciante Philips
Marca Philips Avent
PostedMarço 2024
Sector Empresarial Saúde, higiene e produtos farmacêuticos
História New Philips Avent research reveals nearly two in three moms of young children have less than one hour a day for their basic needs.
Taking on this taboo, Philips Avent launches its new Share the Care brand positioning and movement, encouraging families, friends, and communities to better support moms so they can prioritize their well-being and self-care too.
Philips Avent is raising awareness about the lack of time in moms’ daily lives by marking the Daylight Saving Time change in Times Square in New York City, and virtually by way of virtual out-of-home clocktower takeovers.
Tipo de Mídia Televisão
Comprimento
Chief Creative Officer
Chief Strategy Officer
Diretor de Estratégia
Communications Planning Director
Director executivo criativo
Director executivo criativo
Director de arte
Digital Art Director
Director de contas
Produtor executivo
Produtor
Produtor
Produtor
Data Analyst
Strategy/Planning
Data Analyst
Global CEO LePub, CCO Publicis Worldwide
Global CCO LePub
Digital Copywriter
Senior Account Manager
Global Head of Data & Lab
Global Head of PR and Communication

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