Coca-Cola - "Epic Night Out"

Ogilvy Singapore

Ogilvy Singapore Singapore, Cingapura

2459

Marca: Coca-Cola
País: Cingapura

Anunciante: Coca-Cola Company

Titulo	Epic Night Out
Agência	Ogilvy Singapore
Campanha	Foodmarks
Anunciante	Coca-Cola Company
Marca	Coca-Cola
Data da primeira Transmissão/Publicação	2024 / 3
Sector Empresarial	Bebidas carbonadas
Filosofia	Coca-Cola today launched an interactive music video "Epic Night Out," as part of the ‘Foodmarks’ meals brand platform. Created by Ogilvy Singapore and directed by Julien & Quentin through HAMLET, the film features superstar rapper F.HERO alongside celebrity chef, Chef Pom. "Epic Night Out" a cinematic fusion of Thai cuisine and rap culture, a whirlwind of madness and extravagance, reminiscent of the Bling Bling of classic 90s US rap videos, with a Thai twist. The film sees F.HERO, Chef Pom and their crew embark on an eccentric, surreal journey through the bustling streets of Bangkok featuring a host of iconic elements like Tuktuks, mopeds, delicious Thai street food, and of course Coca-Cola. To add to the delicious journey, the music video is interactive, and invites fans to click to discover hidden easter eggs in order to win unique Coke merch, special discounts and VIP access to Coca-Cola Foodmark events. Epic Night Out also features the "Coke Flip Move", an original but simple signature dance move designed to engage the audience one step further. See notes to editors on Wokflip Move instructions. The music video will run on Coca-Cola’s digital and social channels in Thailand.
Tipo de Mídia	Branded Content
Comprimento	168 seconds
Mercado	Tailândia
Trilha sonora	F.HERO x Chef Pom - Epic Night Out
Director executivo criativo	Nikhil Panjwani
Director assistente criativo	Hugo Suissas
Director assistente criativo	Tiago Silva
Diretor dos Negócios	Juhi Bimbhet
Project Integrator	Priscila Lim
Associate Director PR and Influence	Brenda Ho
Director de contas	Panita Thanajulintorn
Produtor da agência	Jacinta Loo
Junior Art Director	Sadhna Saku
Produtora	Hamlet
Directors	Julien & Quentin
Produtor executivo	Ruben Goots
Produtor executivo	Jason Felstead
Produtor executivo	Mathias Kerner
Produtor	Antonin Romeuf
Talent	F.HERO
Talent	Chef Pom
Talent	Badmixy
Production Service Company	TAPROD
Service Producer	Louis Ditapichai
Service Producer	Sirichon Pongsaengson
Post-production Producer	Léa Török
Director de fotografia	Antoine Cormier
DP Agent	API Corp
1st AD	Pattra Kanjanamek
Designer de produção	Boontawee Taweepasas
Costume	Nirachara Wannalai
1st AC	Nattapong Phamon
Gaffer	Surachet Thongmee
Key Grip	Manop Pitichokjinda
Casting Director	Tipwarin Sotvithi
Fotógrafo	David Jumpa
Pós produção	Hamlet
Editor	Marie-Réglisse Monsimier
Editor Agent	Cutaway
Color Grade Artist	Nicolas Gautier