Clean Slate NY - "Mark The Time"

R/GA

R/GA New York, Estados Unidos

Prêmios

3574

Esse anúncio faz parte da Coleção ACT Responsible

Marca: Clean Slate NY
País: Estados Unidos

Anunciante: Clean Slate

Titulo	Mark The Time
Agência	R/GA
Campanha	Mark The Time
Anunciante	Clean Slate
Marca	Clean Slate NY
Posted	Setembro 2022
Sector Empresarial	Instituições, organizações não governamentais
História	Clean Slate NY is fighting for a new law, the Clean Slate Act, that will automatically clear a New Yorker’s conviction record once they become eligible, ensuring they are not punished beyond their sentences. R/GA partnered with Clean Slate NY to create a bold campaign that would help increase positive public support for the Clean Slate Act to get it passed through legislation.
Filosofia	The campaign aims to increase positive public support for bill clearing New Yorker’s conviction records
Tipo de Mídia	Case Study
Comprimento	58 seconds
Director criativo	Brian Caruso
Creative Director, Visual Design	Marthon Pucci
Director assistente criativo	James Greening
Designer	Leana Carvin
Junior Art Director	Melissa Tito
Associate Creative Director/Copywriter	Rowan Mansfield
Junior Copywriter	Nathalie Tigua
Senior Mechanical Artist	Minjie Gao
Post Creative Director	Eli Mavros
Senior Art Director	Michael McLenighan
Content Creator	Tj Boegle
Editor	Justin Sirizzotti
Sound Designer	Pete Karam
Content Producer	Danielle Small
Executive Content Producer	Jennifer Arcese
Director of Content Studio	Erica Jensen
Executive Production Director	Jeff Skutnik
Produtor	Gabby Weintraub
Diretor de Estratégia	Justine Sarfan
Associat Director Connections Media	Meghan Lorito
Group Director, Marketing Sciences	Ricky Weina
Associate Director Marketing & Communication	Yuliana Safari
Executive Director, Business Affairs	Lynda Blaney-Smith
Senior Consel Business Operations	Katie Baxter
Associate Manager, Business Affairs	Daniella Cunningham