| Titulo | Socks |
| Agência | TBWA\Chiat\Day Los Angeles |
| Campanha | For the Birds |
| Anunciante | DIRECTV |
| Marca | DIRECTV |
| Data da primeira Transmissão/Publicação | 2024 / 2 |
| Sector Empresarial | Serviços domésticos e públicos |
| História | DIRECTV, a leading provider of sports and entertainment for 30 years, today rolled out a national advertising campaign educating consumers on the the ease and benefits of streaming DIRECTV satellite-free. Shouting from the literal rooftops, DIRECTV has launched the all-new national advertising campaign aptly titled, “For The Birds” which speaks to the ability to enjoy all the benefits of DIRECTV via a high-speed internet connection. The campaign kicks off with a :30 hero television spot titled “The Good Stuff” featuring the outspoken and sarcastic “Bobby,” voiced by Steve Buscemi, and an even-tempered, optimistic “Frank,” voiced by Henry Winkler. |
| Tipo de Mídia | Televisão |
| Comprimento | |
| Director executivo criativo | Jason Karley |
| Director criativo | Mark Winters |
| Equipa criativa | Juan Davila Morris |
| Equipa criativa | Mark Bielik |
| Executive Director of Production | Anh Duong |
| Executive Director of Production | Robert Punchard |
| Senior Producer | Alicia Portner |
| Director of Business Affairs | Robin Rossi |
| Brand Director | Emily Gill-Heginbotham |
| Management Supervisor | Carlos Quintanilla |
| Chief Strategy Officer | Jen Costello |
| Associate Strategy Director | Sheida Karami |
| Produtora | Biscuit |
| Realizador | Jeff Low |
| Founding Partner | Shawn Lacy |
| Produtor executivo | Holly Vega |
| Chefe de produção | Sean Moody |
| Produtor | Emily Skinner |
| Director de fotografia | Joao Padua |
| Editorial | Arcade Edit |
| EP | Crissy DeSimone |
| Editor | Geoff Hounsell |
| Assistant | Fernando Raigoza |
| Audio Post Production | String & Tins |
| Sound Designer | Culum Simpson |
| Efeitos especiais | Untold Studios |
| Produtor executivo | Ian Berry |
| Produtor | Nathan Hoad |
| Produtor | Alexandra Paton |
| Production Coordinator | Annabelle Jenneau-Younes |
| Director criativo | Ben Cronin |
| Efeitos especiais | Sam Driscoll |
| Efeitos especiais | Alex Grey |
| VFX Lead | Lewis Pickston |
| VFX Lead | Kartik Gupta |
| VFX Lead | Thomas Huizer |
| VFX Lead | Andrea Lacedelli |
| VFX Artist | Shariq Altaf |
| VFX Artist | Grace Davison |
| VFX Artist | Manon Cauzid |
| VFX Artist | Philippe Moine |
| VFX Artist | Joe Kane |
| VFX Artist | Alice Pott |
| VFX Artist | James Russell |
| VFX Artist | Cristina Serreli |
| VFX Artist | Tom Humphrey |
| VFX Artist | Ellie Risdon |
| VFX Artist | Marta Esteban Miñano |
| VFX Artist | James Primhak |
| VFX Artist | Kerim Camdzic |
| VFX Artist | Grant Bonser |
| VFX Artist | Bhavesh Budhkar |
| VFX Artist | Natasha Santiparp |
| VFX Artist | Irina Alzuru |
| Colorização | Untold Studios |
| Colorist | Julien Alary |
| Color Producer | Eli Sandal |
| Chief Creative Officer | Renati Fernandez |
| Director criativo | Ryan Buckley |
| Redator | Lex Singer |
| Redator | Dylan Cimo |
| Director de arte | Laura Dickie |
| Director de arte | Jono Moore |
| Lead Business Affairs Manager | Emily Machtinger |
| Brand Director | Dalton Butler |
| Brand Executive | Justin Rocha |
| Project Manager | Lawrence Gonzales |
| Executive Strategy Director | Kate Acosta |
| Estrategista | Hanna Schweitzer |
| Designer de produção | Daniel Butts |
| Produtor | Alexa Berman |
| Produtor | Alexa Berman |
| Executive Director | Carl Philips |
| Executive Director | Carl Philips |
| VFX Artist | Agnieszka Sanigorska |
| VFX Artist | Agnieszka Sanigorska |
| VFX Artist | Aniket Pital |
| VFX Artist | Aniket Pital |
| VFX Artist | Chandrashekhar Ramprasad |
| VFX Artist | Chandrashekhar Ramprasad |
| VFX Artist | Jack Bond |
| VFX Artist | Jack Bond |
| VFX Artist | Liv Donlan |
| VFX Artist | Liv Donlan |
| VFX Artist | Steve Garry |
| VFX Artist | Steve Garry |
| VFX Artist | Abhishek Changkakoty |
| VFX Artist | Abhishek Changkakoty |
| VFX Artist | Bimal Bose |
| VFX Artist | Bimal Bose |
| VFX Artist | Swati Barnwal |
| VFX Artist | Swati Barnwal |
| VFX Artist | T Sairam Kumar |
| VFX Artist | T Sairam Kumar |
| VFX Artist | Roberto Valent |
| VFX Artist | Cyrille Gohier |
| VFX Artist | Roberto Valent |
| VFX Artist | Tom Pegg |
| VFX Artist | Cyrille Gohier |
| VFX Artist | Hollie Gilbert |
| VFX Artist | Tom Pegg |
| VFX Artist | Darja Sidorova |
| VFX Artist | Hollie Gilbert |
| VFX Artist | John Ozorio |
| VFX Artist | Darja Sidorova |
| VFX Artist | Naren NV |
| VFX Artist | John Ozorio |
| VFX Artist | Roger Chiaw |
| VFX Artist | Naren NV |
| VFX Artist | Ed Babb |
| VFX Artist | Roger Chiaw |
| VFX Artist | Ed Babb |
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