| Titulo | Get Your Singing Voices Ready for a Fun Trip to Red River Farm! |
| Titulo (língua original) | Shop To Save Their Lives |
| Agência | House 337 |
| Campanha | Red River Farm |
| Anunciante | People for the Ethical Treatment of Animals PETA |
| Marca | PETA UK |
| Data da primeira Transmissão/Publicação | 2023 / 3 |
| Sector Empresarial | Proteção, direitos dos animais e adopção |
| História | The campaign highlights animal cruelty in fashion. It aims to re-educate us all about the use of animal products in fashion and the ongoing consequences for the animals involved. Set on a farm reminiscent of classic children’s TV shows of bygone decades, actress and comedian @jessiecave meets wholesome, seemingly cheery puppet animals who burst into an upbeat, catchy, yet gruesome song about the cruel treatment they endure in the name of fashion. Next time you buy a new item of clothing, question where it comes from and what is done to animals in the process. |
| Filosofia | The film portrays a merry visitor anticipating a typically cheerful sing-along when she first arrives at Red River Farm. But the animals soon burst the visitor's bubble as they start revealing their human-inflicted wounds and describing in unflinching detail the abuse they endure in the name of fashion. Our once-jovial host becomes thoroughly freaked out by the end of song, as she finds herself surrounded by dead “animals” who were killed for no good reason. |
| Tipo de Mídia | Viral |
| Comprimento | |
| Empresa de produção | Tenthree |
| Audio Post Production | String and Tins |
| Director executivo criativo | Jo Moore |
| Director executivo criativo | Leon Jaume |
| Director criativo | Steve Hawthorne |
| Director criativo | Katy Hopkins |
| Senior Creative | Holly Fallows |
| Senior Creative | Charlotte Watmough |
| Senior Producer | Victoria Fischer |
| Senior Producer | Lawrie McLintock |
| Designer | Nick Dinnen |
| Influencer Manager | Gemma Glover |
| Produtora | Blinkink |
| Production Director | Will Wightman |
| Produtor executivo | Josef Bryne |
| Chefe de produção | Alex Halley |
| Produtor | William Kay |
| Production Manager | Molly Turner |
| Production Assistant | Charlotte Herbert |
| Storyboards | Ewa Luczkow |
| Concept Artist | Mysie Pereira |
| Designer gráfico | Mickey Miles |
| Talento | Jessie Cave |
| Criativo / Direção de arte | Anna Argiros |
| Director de fotografia | Toby Goodyear |
| 1st AC | Josh Higgin |
| Gaffer | Tim O'Connell |
| Spark | James Foreman |
| Spark | Robin Brigham |
| Make-Up Artist | Sarah CHERRY |
| Director de arte | Brin Frost |
| Editor | Nick Armstrong |
| Editorial Producer | Rachel Goodger |
| Compositor | Caroline Tarrago |
| Color Grade Company | no.8 |
| Colorist | Alex Gregory |
| Colour Producer | Charlie Morris |
| Sound Designer | Jim Stewart |
| Mix | Jim Stewart |
| Sound Effects | Kaspar Broyd |
| Executive Audio Producer | Olivia Endersby |
| Compositor | Joe Wilkinson |
| Pós produção | Absolute |
| Pós-produção | Phil Brewster |
| VFX OP | Joe Tang |
| VFX OP | Toby O’Connell |
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