| Titulo | Big Picture |
| Agência | Tugboat |
| Campanha | Solution for you |
| Anunciante | Fuji Xerox Co. |
| Marca | Fuji Xerox |
| Data da primeira Transmissão/Publicação | 2012 / 11 |
| Sector Empresarial | Computadores profissionais, equipamentos de trabalho e servidores |
| História | Communication: The communication aims to symbolize a partnership of customer and the brand in unique situation that the target can relate to. It aims to establish image of the partnership for successful performance.Our answer to b-to-b communication is to make it b-to-c. After all, all decision makers, the main target, are individual businessman or woman at the end.This is one of the 3rd film series from the “Solution for you” campaign. |
| Filosofia | “Wouldn’t it be cool to prevent a conflict with a power of idea? Something we all can have a think of today.” comments Taku Tada, Creative Director & Copy Writer of TUGBOAT who led the execution. |
| Problema | Background:This campaign was developed for Fuji Xerox, a hub of Xerox operation in Asia-Pacific.http://www.fujixerox.com/eng/ Fuji Xerox's service is to support corporation/people to enhance their business performance. |
| Tipo de Mídia | Televisão |
| Realizador | KOSAI |
| Director criativo | Taku Tada |
| Director executivo criativo | Yasumichi Oka |
| Produtora | Tohokushinsha Film Corporation |
| Produtor | Takashi Aso |
| Produtor | Marc Bedia |
| Produtor | Pere Cavanilas |
| Produtor | Hiroazu Hori |
More Work
SEE ALLFried Chicken Bath Bombs
- MARCA:
- KFC
- AGÊNCIA:
- Geometry Japan
GREEN LIGHT RUN
- MARCA:
- Adidas
- AGÊNCIA:
- TBWA\HAKUHODO
Gravity Cat
- MARCA:
- Gravity Daze 2
- AGÊNCIA:
- Tohokushinsha Film Corporation
GRAVITY CAT
- MARCA:
- Sony Interactive Entertainment Inc.
- AGÊNCIA:
- Hakuhodo