Titulo | Loss of control |
Titulo (língua original) | Perte de contrôle (anglais) |
Agência | la chose |
Campanha | Shockwave |
Anunciante | Délégation à la sécurité routière [ex Direction de la Sécurité et de la Circulation Routières (DSCR) |
Marca | Sécurité routière |
Posted | Novembro 2016 |
Sector Empresarial | Segurança rodoviária |
História | When Max loses control of his speeding motorbike and has a horrific accident, we see him flying through the air. He is joined by all the relatives who will be affected: his mother, who will be forced to tell him he is tetraplegic; his father, who will flinch every time the phone rings; and his wife, who will be forced to read his eyes – “eyes that will tell her nothing will ever be the same again”. Road safety: all affected, all concerned, all responsible. |
Tipo de Mídia | Televisão |
Realizador | Bruno Aveillan |
Director executivo criativo | Pascal Grégoire |
Redator | Charles Flamand |
Director de arte | Alexandre Fort |
Director de arte | Guillaume Ganty |