| Titulo | Peace Talks |
| Agência | Advico Y&R Zürich |
| Campanha | The Insight Story |
| Anunciante | SonntagsZeitung |
| Marca | SonntagsZeitung |
| Posted | Novembro 2011 |
| Sector Empresarial | Jornais, revistas e livros |
| História | This is visualized through the Babushka-principle: beginning with a superficial topic, layer by layer the figures uncover a deeper insight to themes such as the mideastern peace-talks: hidden inside Benjamin Netanyahu and Mahmoud Abbas are two snotty kids that just won’t stop fighting. |
| Problema | Information today is often one-dimensional and superficial. It’s different in the “SonntagsZeitung”. The Sonntagszeitung is getting to the core of things and reveals a much more complex picture. |
| Tipo de Mídia | Televisão e Cinema |
| Produtora | Markenfilm Berlin GmbH |
| Director criativo | Martin Stulz |
| Redator | Martin Stulz |
| Director criativo | Dominik Oberwiler |
| Redator | Martin Stulz |
| Director de arte | Lukas Wietlisbach |
| Chief Creative Officer | Markus Gut |
More Work
SEE ALLGrisons Golf Forte 45'000
- MARCA:
- Graubuenden Ferien
- AGÊNCIA:
- Jung von Matt/Limmat Werbeagentur AG
Life of a Potato
- MARCA:
- Zweifel
- AGÊNCIA:
- Advico Y&R Zürich