Vida Mujer - "VIDA MUJER SIRI INGLES"

Circus Grey

Circus Grey Lima, Perú

2441

Titulo	VIDA MUJER SIRI INGLES
Agência	Circus Grey
Campanha	Brave Voices
Anunciante	Vida Mujer
Marca	Vida Mujer
Data da primeira Transmissão/Publicação	2017 / 6
Sector Empresarial	Violência doméstica, agressões sexuais
História	Violence against women is a serious problem of society, one out of every three women has suffered some kind of abuse throughout their lives. Usually, verbal abuse is the first sign of violence against women. A sort of abuse that few people give the right amount of importance, and even less imagine it could escalate to a more dangerous and damaging situation. Vida Mujer, the NGO that helps and assists any women that suffer any kind of aggression, decided to create a prevention campaign through radio spot. Where the only women in the world that can't defend themselves tell their stories of abuse, hoping to encourage every other woman to speak up and ask for help.
Tipo de Mídia	Rádio
Comprimento	48 seconds
Director executivo criativo	Juan Carlos Gómez de la Torre
Director criativo	César Godenzi
Director criativo	Carlos Tolmos
Director criativo	Ricardo Toyohama
Redator	Oscar Muñante
Director de arte	Juan Ignacio Anticona