Andy Jex
Executive Creative Director at Saatchi & Saatchi London
London , Reino Unido
Titulo#FollowedByCancer
Agência
Campanha #FollowedByCancer
Anunciante Ovarian Cancer Action
Marca Ovarian Cancer Action
Data da primeira Transmissão/Publicação 2022 / 4
Sector Empresarial Segurança pública, saúde e higiene
História One woman dies from ovarian cancer every two hours. Yet despite this, 90% of people with ovaries don’t know the four main symptoms of ovarian cancer. These symptoms are so common, they often get dismissed, or are experienced without people realising.

Just like in real life, the symptoms began following women without them realising. However, this time, it was on Twitter. Despite tweeting regularly, the accounts were mostly ignored, just like the symptoms in real life.

On World Ovarian Cancer Day, it was revealed what we had been up to all along.
Tipo de Mídia Social Media
Comprimento
Produtora
Pós produção
Chief Creative Officer
Designer
Equipa criativa
Equipa criativa

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