Titulo | myPiggy – Germany's First Smart Piggy Bank |
Agência | Cheil Germany |
Campanha | myPiggy – Germany's First Smart Piggy Bank |
Anunciante | Volksbanken Raiffeisenbanken |
Marca | myPiggy |
Posted | Junho 2022 |
Sector Empresarial | Serviços bancários, investimentos, corretores de bolsa |
História | Germany's first smart piggy bank is much more than just a piggy bank to put money in. It makes learning to save a child's play and modern while keeping the iconic shape and integrating new smart and digital features. Meaningful, playful elements and the accompanying app get kids ages 6-12 excited about saving money and help young parents with financial education in an increasingly cashless world. A high-quality feel and thoughtful details characterize the design of myPiggy. UX and Ul are optimized for ease of use. The optional app on the parental smartphone is used for in-depth interaction. |
Tipo de Mídia | Interatividade |
Comprimento | |
Director criativo | Clemens Lango |
Director criativo | Andreas Gruyters |
Director criativo | Sascha Kirpal |
Director criativo | Martin Maczurek |
Redator | Maximilian Kortmann |
Redator | Alexander Schnepp |
Redator | Olga Potempa |
Director de arte | Lukas Barrenstein |
Director de arte | Thomas Kaplanek |
Director de arte | Sonja Fritsch |
Produtor da agência | Sebastian Staats |
Account Management | Volker Selle |
Account Management | Maro Rudolf |
Account Management | Stefan Prilipp |
Account Management | Janine Krämer |
Account Management | Sami Qassiti |