Matt Waller
Director criativo at Recipe
London, Reino Unido
TituloAwesome Awaits
Agência
Campanha Awesome Awaits
Anunciante Merlin Entertainment
Marca LEGOLAND® Resorts
Data da primeira Transmissão/Publicação 2015 / 3
Sector Empresarial Parques de atracções, jardins zoológicos
História The film begins in a child’s bedroom, where LEGO bricks are starting to stir. A model of a baby dragon comes to life and sees a LEGOLAND poster on the bedroom wall. As if the poster is calling him, the dragon flies out of the window, followed by hundreds of LEGO bricks, growing and swooping past buildings as it mimics The Dragon rollercoaster that features in all the LEGOLAND Resorts.
The dragon is joined by a host of colourful characters, including a charismatic pirate, dancing camels, a giant pirate ship and an Egyptian pharaoh. Planes, helicopters, balloons, a parrot and the dragon fly through the city streets as the epic journey reaches its crescendo and they all triumphantly arrive at the gates to LEGOLAND. 
Filosofia It shows the magnetic and universal appeal of LEGOLAND, with LEGO bricks transforming into every animal, character and vehicle imaginable for families’ journeying to the resorts - much to the delight of onlooking children. 
Tipo de Mídia Televisão
Comprimento
Produção de som
Director de publicidade
Director criativo
Director de arte
Redator
Director de contas
Director de contas
Produtor da agência
Realizador
Produtora
Produtor
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