Nike - "Next (Anthem)"

Wieden + Kennedy

Wieden + Kennedy Tokyo, Japão

3715

Titulo	Next (Anthem)
Agência	Wieden + Kennedy
Campanha	Where's The Next? - Nike
Anunciante	Nike
Marca	Nike
Posted	Julho 2007
Sector Empresarial	Roupa Desportiva
História	To create a series of spots for Asian Cup 2007 to let kids in Asia know that we believe in the future of Asian football. In the past,one would expect the best players in the world to either emerge from Europe or South America, but that is no longer the case. Football is truly a global game now and the quality of Asian footballers is no longer in question. "Where's the next Ronaldinho?," suggests that somewhere right now in Asia there is a young player that will one day be the best in the world.
Tipo de Mídia	Televisão
Comprimento	60 seconds
Mercado	Índia, China, Japão, Coréia do Norte, Coréia do Sul, Taiwan, Indonésia, Malásia, Filipinas, Cingapura, Tailândia, Austrália
Director executivo criativo	Sumiko Sato
Director executivo criativo	Hiroshi Yonemura
Director de arte	Chris Hutchinson
Director de arte	Driscoll Reid
Redator	Chris Hutchinson
Redator	Driscoll Reid
Produtor da agência	Jen Dennis
Supervisor de conta	Anthony Matuo