Titulo | Elevator |
Agência | Dentsu Next |
Campanha | Have a Little Fun - Sutter |
Anunciante | Trinchero Family Estates |
Marca | Sutter Home Winery |
Posted | Fevereiro 2007 |
Produto | Minis |
Sector Empresarial | Vinhos, champagnes |
Legenda | Have a little fun. |
História | Sutter Homes brand has traditionally been older and a little stodgy. We were asked to connect with a younger generation with the introduction of their new mini-bottles. Armed with a very small budget, we pushed the envelope by creating visuals of mini-bottles being mischievous and having a little youthful fun. |
Tipo de Mídia | Publicidade em revistas |
Mercado | Estados Unidos |
Fotógrafo | Rick Chou |
Director executivo criativo | Rick Colby |
Produtor da agência | Theresa Dent |
Director de contas | Diane Dreyer |
Redator | Morgan Halme |
Redator | Schuyler Vanden Bergh |
Director de arte | Niraj Zaveri |
Director criativo | Niraj Zaveri |