Titulo | Royal Wedding |
Agência | Saatchi & Saatchi |
Campanha | Life is for sharing - T Mobile |
Anunciante | T-Mobile |
Marca | T-Mobile |
Data da primeira Transmissão/Publicação | 2011 / 4 |
Sector Empresarial | Serviços de telecomunicações |
Legenda | One's Life is for Sharing |
História | It captures the royal couple accompanied by the full wedding party including Prince Charles and Camilla, making their way down the aisle to a choreographed dance routine. |
Resultado | At the end of the weekend of it's launch it stood at 4.5m views. On that same weekend, it was the number one viewed online film in the UK and even Number 36 in Egypt. It's been shared on Facebook 46,000 times, been the subject of 200 blog posts and received 6,000 comments.While there has been strong PR and seeding this ad hasn't seen a penny of media spend! Great news for the latest in Life's for Sharing |
Tipo de Mídia | Viral |
Produtora | Gorgeous Enterprises |
Audio Post Production | Grand Central Recording Studios |
Director de publicidade | Spencer McHugh |
Creative Partner | Paul Silburn |
Director de arte | Lovisa Almgren-Falken |
Redator | Paul Silburn |
Realizador | Chris Palmer |
Empresa de produção | The Quarry |
Editor | Paul Watts |
Pós-produção | The Mill London |
Audio Post Production | Ben Leeves |