| Titulo | Breakfast |
| Agência | Y&R London |
| Campanha | Breakfast |
| Anunciante | Warburtons Limited |
| Marca | Warburtons |
| Data da primeira Transmissão/Publicação | 2012 / 2 |
| Sector Empresarial | Biscoitos, pão, bolachas |
| Filosofia | The campaign highlights breakfast as a priority meal and demonstrates the important role Warburtons bakery plays within it. Showcasing a range of products, we see consumers enjoying Warburtons products for breakfast that are then attracted to an advert in the paper / on radio. Something triggers their interest and we see our hero cast, joined by a cast of hundreds in a race to the Bakery to apply to become an official Warburtons Taste Tester – an opportunity that may become a reality for a few lucky people. |
| Tipo de Mídia | Televisão |
| Pós-produção | MPC LDN |
| Planeador | Saul Betmead |
| Planeador | Neasa Cunniffe |
| Director de arte | Jamie Starbuck |
| Redator | Martin Mcallister |
| Director criativo | Mark Roalfe |
| Director de publicidade | Jane Sutton |
| Director de publicidade | Megan Harrison |
| Director de publicidade | Richard Hayes |
| Business Director | Nick Fokes |
| Director de contas | Josh Harris |
| Produtor da agência | Jennifer Fewster |
| Produtora | Smuggler |
| Realizador | Jamie Rafn |
| Editor | Tim Hardy |
| Empresa de produção | Stitch |
| Pós-produção | Paul Branch |
| Audio Post Production | The Audio Factory |
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